Look at the development trend of the gift website from the photo book personalized customization

Source: Internet
Author: User
Keywords The system looks the sex is fixed the book

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After more than 20 years of development, the Internet has become more and more mature, and E-commerce began more than 10 years ago, after more than 10 years of development is maturing. It seems that more and more business managers are beginning to realize the importance of online business, so that almost every boss now wants to have someone in charge of E-commerce in their own company. Because the battle-hardened bosses understand that they may not be able to make a fortune in the near future, they can at least look for opportunities, at least not to be thrown away by their rivals. Therefore, in any case, E-commerce has become a mainstream and will exist for a long time.

Talk about the whole internet ecology, it seems that I am not enough, because I think I am such a small person is not qualified to talk about this, it seems to be the topic of the big guys, talk about the whole e-commerce, it seems not qualified, because the industry has too many experts, I do not have the good façade. So I talk to everyone today about E-commerce in the gift site, and because now in the photo book and other personalized printing products such as this, so from the photo book customization to see the trend of the development of the gift site.

More than 10 years ago, we took pictures of the original film camera, and only a camera dedicated to the use of this "professional" equipment, after the photo will be washed out to see the effect, and can be a collection of time is very limited, it is possible after 10 years of time color will not even see at all; The most important thing is that it is very expensive not to take a picture or to wash a picture, so ordinary people do not often go to take pictures and wash photos. 5 years ago, although digital cameras are already popular, but the price is still not too cheap, and the usual effect of mobile phones is about 2 million pixels, but at this time people have a higher demand, that is, to make their own photos of the booklet, and this must go to the traditional printing factory has a good effect, Ordinary print shops are unlikely to have this effect. But in the printing press for the printing of a small number of even one or two, no doubt the cost is very high, the price of products must follow along with the rise. So a lot of people are discouraged, it seems to be a high-end thing. Today, with the development of software technology and printing technology, the development of personalized products can be freely customized photo books, and gradually meet the needs of people, such as our Changsha photo book can be customized various types of albums, personalized calendar calendars, as well as some life albums and so on, So that ordinary people can get the inner satisfaction at a lower cost. Combining photo book personality customization This background analysis of the development of gift nets, you can draw the following several simple development trends, for everyone to refer to it, of course, will inevitably not be comprehensive even some deviations.

First, the city is still concerned about the gift of the main body and attention to the majority of young people. In fact, this result is similar to the distribution of Internet users, in fact, this is roughly the distribution of Internet users in each region and the number of Internet users at all ages almost coincide. First of all, the city, especially the large and medium-sized city of information technology than small cities and even the township more developed, the more people who make use of the Internet, the greater the population density, and secondly, the higher the urban population's income is, the greater the demand for urban people; again, this stage of the people can say few old under There are many friends leading colleagues, can be said that their social scope is the widest, and relatively they are the main force to create social wealth, so they have a certain economic base. So in the future for a long time the user body of the gift site is also this part of the people, grasp their hearts will be to do half of the success, of course, our real product is not just for this part of the crowd. As we all know, buying gifts is not for your own use, it is possible to give your friends, lovers, children, elders and so on. Therefore, our products should also follow the market demand for multipolar layout.

  

Gift attention City rankings and age distribution data (Baidu Index)

Second, personalized customization will become a trend and become mainstream gradually. We used to give gifts are ready-made, to a gift shop to stroll, pay, deal, send out; But everyone has sent gifts may have an experience, that is to consider sending what to each other when the heart is extremely suffering, hesitant. And now with the development of industrial production technology and information technology, more and more things can be unique. For example, 5 years ago, many people would have chosen to send a book to a writer in bulk, and now you can send a book that has only one in the world and is related to each other; 5 years ago someone would send a postcard of a star, maybe that's the name of the postcard, but now you can send a photo of the recipient. Let ordinary people also become "stars", of course, there are too many changes, and the burden of these changes has not increased. For example, a production of the previous postcard market price is also a few cents a, now personalized production is also a few cents a, and we know that the currency has been in the depreciation, so from a certain point of view of the burden on people reduced, and the fun has increased.

Third, mobile social and life application platform is the new trend of development. With the development of the Internet, especially the development of mobile social networks in recent years, it seems that people spend a lot of time in the real world socializing with virtual society. For example, when a group of young people in a party, before everyone is talking, it seems that they do not speak as if they are not gregarious like; and now there may be a group of people in the unified use of thumb, do not feel not speak is not a gregarious performance. And more and more people seem to rely on the internet, could have dialed a free phone to order a fast food, but just to get the phone out on the internet to order, but also would rather wait longer time, it seems that the process is very beautiful; ready to buy flowers to send a lover, there is a flower shop next to, but still choose to stroll online. I do not know why, perhaps people have become accustomed to the internet to deal with daily life, perhaps a kind of thinking that their online activities to catch up with the times, perhaps just a herd mentality. However, mobile social and life application is the future trend of internet development, but also the development trend of gift trading.

Of course there are a lot of trends, if I can analyze it all, then I will be the small industry unmatched, I do not dare to say that I have the ability, I am just a small ordinary people. And the development of things there are many uncertain factors, but also as everyone together to strive to jointly look forward to the new development of gift nets!

This article source: http://bbs.69diy.com/article-635-1.html (by 69DIY Photo Book Forum Original, respect original, reprint please specify the source!)

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