Look at the offline and the Internet from the lattice house
Source: Internet
Author: User
KeywordsInternet very buy nbsp;
2 years ago, a grid site appeared abroad, specifically to sell http://www.aliyun.com/zixun/aggregation/18434.html "> website page lattice as the main profit point, but This kind of web site at the beginning of the use of eyeball economic fire on a, quickly disappeared without a trace; now, Grid network has moved from the line to the line, so, the lattice shop appeared.
Lattice shop In fact, it is very simple, will be an offline shop similar to the lattice site zoned into many grids, each grid can be rented to others to sell products, and management and sales are unified by the director of the shop to be responsible. Because a shop can be divided into hundreds or even thousands of lattice, so that the average cost of each grid will be very low, so, Taobao entity shops, second-hand shops, small entrepreneurial people, such as a large number of users have a place to display their fists.
There are two key issues to consider in this model
1, the uniformity of shop products: because a lattice shop sellers in fact there are hundreds of thousands, how to unify the publicity is a key, after all, not supermarkets, no specific products, the demand for a clear consumer appeal is not very high, especially the first consumption of users;
2, shop operators of the normative: Sales staff experience, so many products, to let the sales staff to explain to consumers is not an easy thing; the integrity of the operators, said simple point, if a consignment of products sold well, sales staff can fully replenish their own goods to sell, Directly kill the supplier (that is, we are the lattice shop buyers); The partiality of the sales staff, if a lattice shop buyers and sales staff have some kind of private agreement, do not rule out the sales force will push the lattice shop buyers of the products, resulting in other buyers products are not interested;
After all, I did not really participate in the operation of the grid shop, I do not know whether there are relevant solutions, and I have raised today and the question is not the problem of the grid, but, we have been doing the internet, thinking about one another of the network business model, A lot of points in fact is directly from the traditional life and trade to find more conducive to the development of the network, thus becoming a successful business model, such as Taobao is to move Wal-Mart to the line;
However, 11545.html "> Have we ever thought about some of the internet's unsuccessful patterns to go online?" The appearance of the lattice house at least tells us a way and possibility of thinking.
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