Looking back on entrepreneurship for 10 years: passion Burns in pain

Before 10, I thought I could not think what the company is like now, and I would never think of staying with my colleagues who are now able to fight. Chairman Mao said: A single spark, you can start a prairie fire, from the year to start a business, and now the passion of entrepreneurship has become a dream, entrepreneurial spark when light dark, but after all is more and more prosperous. All said entrepreneurship is stones, but 10 years ago I didn't even touch the river, I was in a website editor, a friend found me said: "Together to start!" I asked: "What does entrepreneurship do?" he said: "The company opened up again, and I thought about it and resigned a week later." As for what it means to start a business, I don't think much about it, I just think it's tempting! Renting offices, thinking about projects, hiring people, and waking up to new things and fresh men every day is full of morale. As with most entrepreneurs, the pain is as it is, steady income is gone, the rule of life has not, the beginning of entrepreneurship, but a major project investment failure, put us back to the prototype, one night back to the liberation, we were several partners sitting together, one of the partners said: We are still alive, We all laughed, as long as the start of the fire is not extinguished, we will return. The bitter experience, found that we in order to pursue speed, and betrayal of their own good things, we have a few before are from the public relations and media industry out of the time, it is WEB2.0 Thunder when, using WEB2.0 do marketing! Combine our expertise, and soon the network PR Assault team was established, At that time thinking about this problem and put into practice in the domestic few companies, now it seems that the decision is correct, but also for the future development of the company laid a direction. In a very short period of time, we are out of the ban Wang Old Kat "case, then move", HP "and other well-known enterprises have found us, a very short period of time, the company's reputation played out. During this period, one of the partners to establish a media site has gradually become China's most influential media portal, has held 80 Doyan Media Elite Kodansha Society activities, the company has also become the International Public Relations Association Public Relations Company Committee secretariat, accompanied by the development of WEB2.0, began to dabble in blogs, Traditional PR, offline activities and other areas of public relations services. When the company in full swing rapid development, it should be the old saying: The world will be a long time, a long time will be together ", we several partners because of their ideals of different, 8 years of cooperative relations came to an end, when separated, each other to send a blessing, but my heart mixed, to lose each other's partnership and regret, Also for their first time alone to lead and full of anticipation, but also to the future of the unknown confused. Think about it, what have I lost, and what have I got? The team is still, the previous weak strategy and planning has also been strengthened, this is to let me gratified that the face of the future of the unknown and rapid market changes to face alone, the heart seems to have no previous feet, but these are too late to think, was forcedhas already started. This is the 2011 thing. 2012, the legendary end of the world, I and my team also with the end of the world's sense of urgency, the rush, in the successful retention of old customers on the basis of the active development of new customers, one at a time to win a public welfare tourism project, from April to December, almost a whole year devoted to the penguin moved-- 0 from the Antarctic Polar Public Action ", I saw my team 48 hours without rest in the project, but also saw the entire company for one consecutive months without vacation in the project, the Tibet, Chongqing, Chengdu, Yantai, Dalian, until more than 40 people's team to the Antarctic. It is not so much that I lead the team, as the team force me to go forward, the maturity of the team, gave me more thinking time, in the process of the company's future development is gradually clear up. PR companies are particularly sensitive to economic and media changes, Spring river water heating Duck Prophet, in the chill of the 2012, we profoundly experience this sentence, although we still maintain a good growth, but this sense of urgency is still suffocating, transformation, deep tie industry has become a general awareness of the company up and down. Another stones, the company transformation of the first knife cut in the outdoor equipment industry, soon donkey skin online line, specializing in the outdoor equipment brand, the transformation of the second knife cut in the film marketing, in 2013 also successfully served a film. Speaking of two industries, there are some sources, I was working on the site before, for the operation of the site is very familiar with, plus 2012 years, and friends of the Company in a cooperation, the outdoor equipment industry has a profound understanding, then think, why not use the media as a pry open the door of this market, At the same time with the public relations thinking to do an outdoor site? So the donkey skin net on the line. As of today, donkey skin Network after two rounds of revision, has many customers have found us, outdoor equipment Industry This is beginning to start. Speaking of film marketing, it is even earlier, in the company's development history, there are no lack of film customers, but there are, there is no, did not cause enough attention. Up to 2013, the film industry ushered in a blowout, at the box office to sell, especially the "embarrassing" "juvenile fantasy Drifting" "Chinese partner", at the same time, the film's Word-of-mouth marketing also a fire. At this time, we contacted by the Chanfeng, Chi Qiming, Liu Yan, Zhang Yishan starring family a film, for the producer of our trust, the whole of the work is entrusted to us to do, at the invitation of the "Ted" marketing team to give us training. In this process, we also found a problem, film marketing from the system, the technique is relatively traditional, good at manufacturing gimmicks, but not good at the control stunt, and brand customer PR marketing, compared with the systematic marketing method is very extensive, and the current domestic film marketing do a good company few, and are derived from the film and television companies. So, does the PR company make the movie marketing, can bring some different things for the movie marketing, is also aOpportunities. This recognition in this film has been practiced, the film marketing This road is also a start. Write this paragraph of time, is December 31, 2013, tomorrow is a new year, every time there will always be some more thinking and feeling, the foot of the road is a trip out, but how the front, loomed finally see clear direction. A way to go black, or continue to stones, it is not known, perhaps this is entrepreneurship, and only passion in the pain can burn, the dream in the thorns to be firm.