Looking back, talk about the future SEO work some ideas and opinions

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Talk about optimization, do rankings, I think this has become a lot of practitioners daily work must follow the basis, although day after day, years, the process does not have too many changes, but after several year of development look back, we will still find SEO work than before there are too much progress, more orderly environment, technology more mature, Performance and efficiency have been upgraded to a grade, soft text of the attack, search ranking mechanism and the constant updating of the algorithm let us see the SEO work needs to keep pace with the times. In fact, in the beginning of the 2010, we have already said that the SEO work needs to change, especially through the 2012.8 of the Big K station, on the optimization and SEM rhetoric has spread. Now the past two years, the algorithm is also escalating, and its future work also has new plans and prospects, in this share to everyone.

SEO work needs innovation, need change, need formal, need diversification, this is really our nine-to-five work in the accumulation of experience, but I think there is a point, we need to face up, that is million change in which, SEO basic knowledge of the operation is still the core of the entire technical system, the chain, content, The user experience is independent of the algorithm upgrade part, this is the principle, can not be lost.

Algorithm upgrades and the development of the search industry for us is actually a good thing, although the first light years of the forum closed to make a group of friends sentimental, but this from the side of the domestic SEO industry has gradually been standardized, professional SEO team and SEO Company will embark on the big stage, Those who knock on search engine backdoor pang company will gradually fade out of people's vision, environmental purification is to improve the quality of search premise.

SEO algorithm change, link strategy was banned, SEO companies have closed down, SEO become transparent, simple, this has been constantly to convey a message to the outside-with the increase in the number of SEO-related practitioners, the competition within the industry will be more intense, not only the means to change, some ancillary industries will also attract opportunities for development, For example, SEO training and Personal SEO optimization team.

Do not know that we feel no, now the search ranking more and more humane, especially to do their own to the Employment Network, in addition to pay attention to the user experience, search form is also in the change, aggregation search, aging search, fragmented search and so on. So, SEO is not a network learning, but psychology, who analyze the user's psychological positioning accuracy, who is the master. Predictably, in the future there will be more and more enterprises will be the SEO Commissioner directly integrated into the operating department, began to graft user psychology to the network platform to start using.

Now SEO has become a popular job, many recruitment sites can see the corresponding needs, and with the development of the Internet will be given more responsibility, in the future simple optimization will not have a market, the so-called search marketing will not become the main business, compound talents and dredge talents to professional training model will be gradually valued.

So what are the basic points to focus on in the future SEO effort?

About the technical improvement I think it's pointless to talk too early on this, after all, the core content everyone knows, and other complementary measures are to be based on specific algorithms to upgrade, but there are two points need attention. First, in the future analysis of user behavior, we need to use more traffic data, whether it is access to the version of the message, Customer service consulting or user access to stay page, the search engine provides relevant data can be used to analyze user behavior. Secondly, we need to further understand the user's behavior in the industry's in-depth contact, only after such a process, speculated that the user behavior is more convincing. Like a period of time before a grid in the optimization, and not directly to some of the main keywords to optimize the level of the main position, but the user Search landing page as the focus of the pen, constantly netting traffic, because for the recommendation of the industry, the user's first feeling is very important. Of course, this is only one example, but these things highlight the content of the site and link resources are the most difficult to copy after the popularity of SEO key factors, but also its breakthrough.

SEO There is nothing mysterious things, is entirely a result of everyone's thinking. Because in the author's opinion, Baidu or Google, they can not disclose their ranking algorithm, so for the optimal solution exists only the best answer, and no standard answers. Therefore, the basic knowledge of SEO is unchanged, only need to spend a little more research, can understand the advanced search engine technology, even if it is black hat seo, sometimes we can contact in the forum, so from this basis, the future of SEO work in the heat really under the premise of deepening their understanding of the industry and work, There is no mystery, only not the efforts of their own.

SEO is the need for time and money, it is not free, so trying to achieve through free marketing to burn money, is always wishful, the information and value of sharing is not a starting line, and the master of all the search engine itself is a commercial product.

(article link: Zhenjiang to employment Talent Network http://zhenjiang.laijiuye.com, reproduced please leave the author's link, thank you for respecting my share. )