Looking for the winter of the traditional enterprise of the cotton-padded website

Source: Internet
Author: User
Keywords nbsp sir E-commerce consumer

Business to Customer. The B is business, meaning enterprise, 2 is to the homophonic, C is customer, meaning consumer, so the business enterprise to consumer E-commerce mode. This form of E-commerce is generally based on the network retail industry, mainly through the Internet to carry out online sales activities.

Business is to provide consumers with a new shopping environment through the Internet--online stores, where consumers shop online and pay online. This model saves time and space for customers and businesses, greatly improving transaction efficiency, especially for busy commuters, which can save valuable time. But the characteristics of the goods sold online are also very obvious, only limited to some special products, such as books, audio-visual products, digital product, flowers, toys and so on.

These goods to the buyer to see, listen to, touch, smell and other sensory experience requirements, such as clothing, audio equipment, perfume needs consumer specific sensory experience of the goods are not suitable for online sales, of course, also do not rule out a small number of consumers to identify a brand a certain model without the need for on-site experience to decide to buy, but such a few consumers, People prefer to believe in their experience to decide whether to buy. So so far, the successful enterprises in the business market, such as when, excellent, are selling some special goods. At present, the payment method of electronic commerce is the combination of delivery and payment, while most of the enterprises choose the Logistics outsourcing mode to save the operating cost. With the change of users ' consuming habits and the promotion of the demonstration effect of excellent enterprise, online shopping users grew rapidly and accounted for 5 of the Internet users in 2004. 4%, China's e-commerce market scale to the end of 2004 reached 4.5 billion yuan, this business model in China has been basically mature.

September 2008, Amoy shoes Xiamen in the world of IT managers invited to participate in the "new business environment in Hangzhou, the Light Company" Special Forum. At the forum site, e-commerce experts and scholars from all over the country together on the future development of E-commerce Road and trends to advise enthusiastically.

For 7 years, the dollar index has dropped from 121 yuan to 72 yuan, a depreciation of 40%. The development of national resources in exchange for dollars, and the United States by printing money machine, the U.S. dollar into debt, so that the interests of creditors continue to suffer. In the Chinese Enterprise competition environment abrupt change, the traditional manufacturing crisis appears today, the market to the Chinese enterprise puts forward the higher request, must from to the United States and so on Western countries "the work" transforms into the independent undertaking. After the word of Mr. Zhang Peng, the editor of the world of IT manager, the scene attracted a little controversy.

To seize the domestic demand market and promote the consumption ratio has become a common proposition of the participants. From export-oriented manufacturing industry to domestic demand-oriented pan-service industry transformation, Low-cost, high-quality, large-scale service products will be a key point of development. Under the guidance of the national environmental policy, with the advent of the network era, E-commerce to create cost-effective services to stimulate domestic demand, will play an irreplaceable role.

With the further deepening of the forum, the guests have been invited to the stage has a well-known IT manager of the world's famous journalist Miss Lee, where the CEO of Mr. Chen, Li-ning Sporting goods company COO Mr. Jianxin, Taobao Vice President Lu Peng, the group's chief information Officer Hou Tong and Prax Investment, Mr. Zhang and so on. A few guest speeches, one is more splendid than one, but most can arouse my attention is the old gentleman who does not read the manuscript from beginning to end.

Because of "every customer sincere goods" recently fired the uproar, advertising is overwhelming. It is not difficult to see from Mr. Chen's speech that every guest's ambition and future development are bright prospects. Where the customer prudential began preparations in June 2007, October 18 official online operation. The third round of financing plans had been successfully completed by July 2008. By September, sales were up to 10000-15000 a day, with 30% of them turning heads. The speed of development is almost unimaginable. After listening to this series of hand data, the author decided to the "Amoy Shoes Net" project to ask Chen General about the future development of ideas.

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