Low price competition to retreat gem Seed Express industry this year big integration
Source: Internet
Author: User
KeywordsExpress industry pioneering board seeded Huayu logistics
Makoja "Gift has been received, thank you very much!" "See a friend just sent a message, from the advertising industry Miss Chen some laugh and cry." This gift should have been sent before the Spring Festival, but because of the delay of the Express company, the final "express" changed "slow Pass", spanning a spring festival. From the festival before the Spring Festival, with Express close combination of online shopping industry unusually active. According to Taobao Statistics, 2010 Spring Festival period, from the annual Eve to the first month junior, Taobao turnover of more than 1 billion yuan, including air tickets, recharge cards, magic props, etc. become the hot spot of the transaction. However, such as Miss Chen, there are very few orders to be sent. Due to a variety of logistics, express company caused by the closure of the Chinese New Year shop backlog of large orders and a large number of goods stranded, Yuantong, Shentong switchboard non-stop busy, express industry restrictions on online transactions highlighted. "China's express industry after more than 30 years of development, has formed a large-scale industry." At the same time, the poor quality of service, the core competitiveness of the chaotic situation is low. "Research Center analyst Li Ruhui to the" First financial daily, "with the network purchase brought by the rapid expansion of the express market and the implementation of the new" postal law ", the merger and acquisition of express industry integration conditions gradually mature. "Cheap disease" attack gem seeds for the development of China's express industry, is due to the "several happy several families worry" this slang. According to China Express Advisory Network statistics, the Chinese express delivery market size of 64 billion yuan, under the impact of the financial crisis is still growing more than 20%, is the fastest growing global Express industry gold market. According to the statistics of the Qing Division, the 2009 national scale of more than express business volume of 1.86 billion completed, the total business income completed 47.9 billion yuan. Li Ruhui said, however, in this booming industry, the 2009 winter small Red Horse "exit storm" the emergence of the early 2010 private Courier Enterprise DDS (Shenzhen Host logistics company) of the collapse, so that the market has to rethink the future of China's express industry. In early 2009, the small Red Horse was also included in the "Impact of the first batch of gem listed Enterprises list", is the express industry is favored by a dark horse. In less than a year, however, the "Black Horse" unexpectedly gave up its own deep more than 10 years, and the development of the potential industry, to focus on the ticketing market. The reason for the exit, founder Cao not too much to state. And for the express industry, the small red horse described it as "a monopoly of serious, competitive low-end, low-margin industry." Industry analysts believe that the reason for the departure of the small red Horse is due to the low price competition in the industry. When the small red Horse expands the South and other cities, it intervenes in an unexpected price war. In the cheapest, the small red Horse 3 a single charge of 10 yuan, and in the same city express, each single at least 5 yuan to capital preservation. The new "postal law" brought about 30% elimination rate a once venture did express company boss Wu told reporters, in some small and Medium Express Company, the company only provides telephone and board, no need to pay employees. Courier all income from the split-that is, each to undertakeA single Express, the salesman and the company proportional Commission. This will easily result in low price orders, express items lost and other vicious behavior continues to occur. "From the earliest courier to dozens of dollars to now a few dollars, the price curve is down, but all the basic cost of logistics such as fuel costs, staff wages are the curve up." "Shentong Logistics Marketing director Xia Zubin Frankly," express industry has been overwhelmed, seriously behind the development of E-commerce speed. "Several telephones, a few idle personnel, a basement," which is a lot of small and medium-sized Private Express Company's true portrayal. As a result of the courier industry before the threshold of low entry, China registered for the record of the Express company has more than 5,000, the entire industry employs more than 500,000, the annual output value of nearly 50 billion yuan, and annual growth of more than 20%. At the same time, the impact of rising costs and other factors, relying on the development of Low-cost Labor, Homogenization led to "low-cost" vicious competition is to the private courier industry to bring life and death challenges. In order to change this situation, October 1, 2009, China's new "postal law" began to implement, the new "postal law" for the first time set up a courier market access system legal provisions, clear, including capital scale, service capacity, security and other six Express business license. Li Ruhui Analysis said that at present, China's domestic registration of more than 5,000 express enterprises, nearly 80% enterprises of small size, the threshold of the express industry will be part of the operator block outside. China Express Advisory Network is expected, 2010 private courier enterprises will be reduced by more than 30% of the number. But at the same time, Li Ruhui also pointed out that after the adjustment of the industry, will accelerate the standardization of the market, which has a certain market position, management norms of private express enterprises will become a large-scale express enterprise acquisition of the appropriate object. Opportunities for mergers and acquisitions Li Ruhui that, in accordance with the nature and scale of express enterprises, our express delivery enterprises can be divided into four categories. The first category is foreign-funded express enterprises, the second type is state-owned express enterprises, the third category is a large private express enterprises, the fourth category is small private express enterprises, they are the layout of the global, national and provincial and municipal. China Express Consulting Network chief consultant Xu revealed that at present, the International express giant FedEx (FedEx), DHL (DHL), World Express (TNT), United Parcel (UPS) and other international express market has been controlled 80% of the share. Private courier companies have occupied the mainland China express market nearly 70% of the share. Private Courier is the main source of business is online shopping. Cnnic released the "2009 China Online shopping market research Report" said: The first half of 2009 national network shopping consumption amount of 119.52 billion yuan, accounting for the same period of social consumption and retail total of 2%, of which consumer-to-consumer shopping expenditure accounted for the total amount of net purchase 89%. The National Express industry 1/3 Business volume by the net buys to drive, only 2008 net buys the parcel quantity to surpass 500 million pieces. And Taobao's public data show that 2008 Taobao actual logistics distribution support volume of about 2 million single/day, to June 2009, the actual logistics businessThe demand has risen to 3 million single/day. Network purchase and distribution has become the largest courier industry cake. Today's commercial society is fish, fast fish eat slow fish, in order to compete for this piece of "Big cake", Chinese and foreign express enterprises have layout. At the beginning of 2010, by the Shun Fung-yun joint venture to set up the air to complete the maiden voyage, marking the private express enterprises officially into the air courier market. With the strength of domestic express enterprises and the gradual opening of the aviation sector, private express enterprises to participate in the holding of aviation enterprises, the conditions are increasingly mature. "And the vertical integration of foreign express enterprises in China Express market, will probably take the main road transport enterprises." "Li Ruhui said. TNT has completed the acquisition of Huayu Logistics group, the domestic road freight transportation enterprise, to enhance its distribution capacity in China. Express giant DHL also spread want to purchase Shentong Express. "Take the United States as an example, its express market share is basically divided into three private courier companies." Relevant data show that UPS accounted for 51% of the market share, FedEx (FedEx) accounted for 31%, the United States postal accounted for 13%, the three 2009 business receipts in a total of about 70 billion U.S. dollars. "Li Ruhui that the Chinese Express industry is also opening up the reorganization of the big screen, with Xinning logistics in the gem of the public release, to express as the representative of the private Third-party logistics enterprises to become the focus of the capital market again." "The use of mergers and acquisitions to promote the integration and restructuring of the express industry will become the only way to sustainable and healthy development." ”
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