Luzhou Old Cellar (000568, closing price 44.65 Yuan) today (February 22) disclosed the 2010-year Performance Express, the company last year to achieve operating income of 5.372 billion yuan, an increase of 22.93% per cent, achieve net profit of 2.187 billion yuan, an increase of 30.71% Earnings per share of 1.57 yuan, an increase of 30.83%. Luzhou said that the performance growth is mainly the company's high-end products "National Cellar 1573" series of wine by the market and consumer favor, so that the main business revenue to achieve a faster growth, at the same time, the company strictly control the cost, to ensure that the total profit, net profit also achieved a higher growth rate. CIC Securities Research reported that Luzhou has the oldest construction, continuous use of the longest, the most complete protection of the wine cellar pool, with more than 1619 years old cellar pool. The company has proposed the next three years high growth goals for the 2013 to achieve income of 11.1 billion yuan, that is, for annual income compound growth rate of more than 30%. According to this goal, the high-end wine cellar 1573 to double growth, mid-range wine cellar tequ to double growth to achieve the goal. CIC Securities said that Luzhou is adjusting channels from three aspects: first, the establishment of stores, in the industry to take the lead in the University Logistics Group purchase; The second is to establish the "seven-spring model" of the Dealer Alliance, the third is to the original large area market management refinement, plowing. At present, the company's channel adjustment has been near the end, will lay a solid foundation for sales volume. The CIC Securities forecast company achieves earnings per share of 1.50 yuan, 1.99 yuan and 2.55 yuan in 2010-2012 years respectively, and from today's Luzhou old cellar published performance letters, 1.57 yuan per share of earnings has exceeded its previous forecast.
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