Lynx Shanghai GM Buick flagship store shelves a weekend "Lynx car staging baby", the price of 100 yuan, click on the order after the display of tens of thousands of yuan credit line, the user can choose different stages.
It is understood that this is a large amount of personal credit Tmall is testing, starting with the car business. Prior to Lynx cars are used online car manufacturers marketing, users under the cat deposit, under the line 4S shop to pay the balance to complete the transaction mode. If you pay by installments, means that the entire payment process of the car moved to the line.
Large credit lines of personal credit vary from person to person, from tens of thousands of dollars to more than ten million range, the speculation should be personal real-name authentication, bank card situation, transaction, or the balance of funds and other related.
Not long ago, Tmall has started microfinance operations attempt, 3C digital products can be used "installment", consumers rely on past credit and online shopping consumption flow access to credit lines, after the purchase of goods by installments; Lynx clothing According to the consumer credit record, launched the "try before you buy."
But the car e-commerce process is complicated, online staging and traditional car loans are more convenient and more favorable? How to lock the risk, track repayments? "Tmall staging test baby" is currently off the shelf, may also need more time testing.