Macaulay first quarter net revenue 19.2 million USD

Absrtact: Macaulay (Nasdaq:mcox) released its earnings today. The report showed that Macaulay's net revenue in the first quarter was $19.2 million, down 8.5% from the same period last year, and a net loss of $5.8 million, which widened from a net loss of 4.2 million dollars over the same period last year. Mecoxlane

Macaulay (Nasdaq:mcox) released its earnings today. The report showed that Macaulay's net revenue in the first quarter was $19.2 million, down 8.5% from the same period last year, and a net loss of $5.8 million, which widened from a net loss of 4.2 million dollars over the same period last year.

Macaulay first quarter from the E-commerce channel revenue of 3.2 million U.S. dollars, accounting for only 16.7% of its total income, from the call center net revenue of 10.7 million U.S. dollars, accounting for the total revenue ratio of 55.7%, to income, Macaulay is no longer a power company.

Macaulay's cash is getting tighter, and as of March 31, 2014, Macaulay's cash and cash equivalents amounted to $7.1 million, compared with $15.7 million as of December 31, 2013. The current deficit is not enough to extend to 2 quarters.

It is necessary to note that the Mai Lin once shareholders Sina, Sequoia, China's trend has been "cut meat" set now, the business District Network E-commerce Co., Ltd. has taken a total of more than 290 million shares of Macquarie shareholders, accounting for about 63.7%.

Macaulay Q1 revenue 19.2 million U.S. dollars down 9%

Macaulay's total net revenue for the first quarter was $19.2 million trillion, down 8.5% from $21 million a year earlier. The decline in total net revenue was mainly attributable to the decline in net revenue from E-commerce channels and the net revenue decline of its franchise stores.

The net revenue from the E-commerce channel in the first quarter was $3.2 million trillion, down 43.5% from $5.7 million a year earlier. Macquarie's net revenue decline in E-commerce channels was mainly due to continued sharp declines in sales of the M18.com website and increased competition from rival clothing brands.

In the first quarter, the net revenue from the call center was $10.7 million trillion, up 9.9% from 9.7 million dollars in the same period last year. The growth in the net revenue from the Macquarie Call Center was mainly due to increased orders for medical and beauty products.

In the first quarter, the net revenue from the direct-operating shop was $4.6 million trillion, up 45.9% from $3.1 million a year earlier. The growth in net revenue from the direct operation of the shop has been largely offset by an increase in average store sales in the first quarter, but the average number of direct-operating outlets has decreased from 65 in the same period last year to 55.

In the first quarter, the net revenue from the franchise stores was 700,000 dollars, down 70.3% from 2.4 million dollars a year earlier. The net revenue decline in the Macquarie franchise was mainly due to a decrease in average store sales and a reduction in the average number of franchise stores in the first quarter from 263 to 152 in the same period last year.

Macaulay Q1 cost 11 million USD down 15%

The cost of the goods sold in the first quarter was $11 million, down 14.6% from $12.9 million a year earlier. The cost of goods sold by Macaulay is in line with the fall in revenue.

Macaulay Q1 Gross margin 8.2 million USD 43%

Macaulay's first-quarter gross profit was $8.2 million trillion, up 1.1% from $8.1 million a year earlier. Macaulay's first-quarter gross profit margin was 42.7%, compared with 38.6% a year earlier. The growth of Macquarie's gross profit margin is mainly due to the increase in the proportion of call center revenue in total net revenue of the company, while the call center has higher profit margin than other business units.

Macaulay Q1 cost 12.6 million US dollars year-on-year increase 8%

Macaulay's total operating expenses for the first quarter were $12.6 million trillion, up 7.9% from 11.7 million dollars a year earlier. The decline in Macquarie's total operating expenses was mainly due to the company's fall in a $6 million trillion income in the first quarter of 2013, which was linked to the company's divestiture of intangible assets to its joint venture giosis Mecox, but partly offset by a decline in sales, general services and management spending.

Macaulay's first-quarter sales, general services and management expenditures were $11.7 million trillion, down 27.9% from 16.3 million dollars a year earlier. The decline in Macquarie Sales, general services and management spending was mainly due to reduced staff numbers and lower labour costs.

Macaulay Q1 operating loss of 4.5 million USD operating profit margin-23%

Macaulay's first-quarter operating loss was $4.5 million, compared with a 3.6 million-dollar operation last year. In the first quarter, Macaulay's equity losses were $1.1 million from the joint venture Giosis Mecox, which lost $900,000 a share loss from giosis Mecox in the same period last year. Macquarie's first-quarter operating profit margin was 23%.