Macaulay official response: Due to staff negligence, to the image source to apologize

Absrtact: Mecoxlane said, staff inadvertently caused the use of each other's photos, to the image of the source to apologize to the newly listed Mai Lin, October 29, perhaps the significance of special, this day the famous Internet brand Dream Bazaar sued the electronic commerce giant Mai Lin infringement case

Mecoxlane said employees were negligent in using each other's photos and apologized to the source of the pictures.

On the newly listed Mai Lin, October 29, perhaps special significance, this day the famous Internet brand Dream Bazaar sued the electronic commerce giant Macaulay Forest infringement case finally settled.

Morning Shanghai First People's Court sentenced, the court found that the infringement of Mai Lin, the judgement of its compensation dream Bazaar 33,000 yuan. However, this with the previous Dream Bazaar claims 2 million amount of the difference is very far, Dream Bazaar company said that the first-instance judgment compensation is too low, will be submitted to the Shanghai High Court of Appeal.

Macaulay official response: Due to staff negligence, to the image source to apologize

Recently, the success of Macaulay in the U.S. listing, but because of "cottage bra door" and into the whirlpool of public opinion.

Macaulay, who has never commented on the matter, finally made a formal response to the daily economic news reporter today.

"We respect the law and believe that the law is very fair," said Mr Ma, the press spokesman.

As for the established facts of the lawsuit, Miss India has repeatedly stressed that "the stated fact is only a picture infringement." Our employees have inadvertently caused the use of each other's photos, so we apologize to the source of the picture. ”

But it pointed out, "but for the so-called Shanzhai products or copy style, we do not recognize." The court's verdict is only the infringement of the picture. ”

"We've tested the internal process and tested one by one of images and catalogs used on the web to make sure it doesn't happen again," he said. ”

Dream Bazaar regrets: Tears lawsuit hope Fair and just

"This afternoon, we have lodged a complaint with the people's Supreme Court of Shanghai," he said. "Dream Bazaar Shanghai Marketing Center Director pointed out," our complaint is the mentality of the case of tears, hope to be fair and just treatment. ”

The complaint is still to sue the other party picture infringement, it said, although the other side does exist in kind of tort, but because the evidence is difficult to grasp, the only thing that can be confirmed now is "they use our model photos, this is an indisputable fact." ”

It is helpless to tell reporters, this is the product of the Bazaar is a dream of the main product, Dream Bazaar spent 15 million of advertising costs.

"Macaulay stole our pictures, sell the quality and quality of products than our products a lot inferior, but to lower than we have a lot of prices to attract consumers." Seah angrily, "This behavior is too bad." ”

Especially after facing a lot of consumers who bought the product to return the goods, "we lost a lot of money, these are data explained." "Seah told reporters," they such a tort, misleading consumers, so that our brand suffered huge losses. ”

"We know that this kind of infringement will not get too much compensation, but Macaulay as a large company in the industry, should apologize to the face, or at least through our company's lawyers to apologize." Seah told reporters.

Lawyers point out that the cost of infringement is too low

In fact, as the defendant, Macaulay also encountered by other sites to steal pictures of the situation. "We devote 5.006 billion of each year to taking photos, which are very hard to make," he said. "But Miss India told reporters that the situation is usually a letter of attorney to deal with."

Seah points out that such abuses occur frequently in the business industry, "The reason for this case is to give the industry some warning, at least through the pressure of public opinion, to pay a higher price for such infringement, not just tens of thousands of dollars in compensation." ”

Piano, a lawyer at the Beijing salary evaluation law firm, pointed out that "the reason why" shanzhai "products are numerous, because our country intellectual property protection punishment system is congenitally deficient, the illegal cost is low. The reality of the problem is that many enterprises are infringed by litigation rights, the cost of litigation often and the amount of compensation is not large, and even the case of losing money to the lawsuit. The first instance of the case confirmed the infringement of copyright, but the amount of compensation is far from the plaintiff's request for prosecution, is a good proof. "It says this behavior is generally because the cost of infringement is too low, enterprises" Shanzhai "other people's products, when sued for compensation, the Court in accordance with the current law, often only the plaintiff can prove the proof of the defendant to obtain the proceeds of infringement (in reality, it is difficult to prove), and not found by the plaintiff is not the part of the legal support, Make some enterprises ' luck is easy to succeed. Therefore, we should establish a strict punitive compensation system, so that the infringement of enterprises to be severely punished, the proceeds are far less than the cost of being punished, and dare not infringe other people's intellectual property rights.