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Magic Celeste Construction Station series (ii)-wap Novice Webmaster Early operation must learn three steps
We did the first article of the unspoken rules, then we will formally start our grassroots webmaster's journey to build a station.
The next problem we have to conquer is early operation.
Before the operation to have their own plan, a good plan can be in the future operation of the site to enhance the strength of all aspects. A few days ago in the WAP webmaster home to see a "Do Web site planning operation of the law" of the article. The law of the article is personally considered very useful, interested students can go to see.
We grassroots webmaster Construction Station on the road there are many things to do, to slowly hone. As a grassroots webmaster to have a strong planning ability, planning to run up more convenient. It is not difficult to plan the operation.
The steps of the website operation I generally divide it into: Website localization-Website Packing-Website promotion-Website feedback, improvement.
I. Site positioning
The first factor is positioning, the positioning in the article has already been said (for more information see "Magic Celeste Station series (i) WAP novice webmaster must read four" unspoken rules "). When the site type has been set, then we have to do is the user group positioning, user group level positioning, WAP community is not easy to do, like Autobots Network, it uses a very professional community program, focus on the operation of the community. WAP Community operation is more difficult, it is difficult to be popular, but also need to be high online number, reflecting the interaction of the community, it can be considered a successful community. What do you use to keep your users online? This is the primary focus that community stations need to overcome. How to grasp the needs of users, consider which items are free, which project fees? In the beginning of the planning are to be determined. If Tencent is a free QQ member at the beginning, can it still do more than 90 million of the turnover?
II. website Packaging
1. Page design and row board is very important. If the webmaster put the page row of Chaos seven or eight, users scrambling to find what they need, they can stay, long ran to other stations to search for resources! So our initial page packaging must be concise, beautiful, practical, atmospheric.
2. The packaging of the content, we can put the eye-catching theme in a conspicuous position. Let people can see at a glance, not only to be conspicuous, but also have beak head, Chinese netizens like free two words, so we can seize its psychological use of free two words big fuss. For example: "Free magic teaching in the Magic Celeste Magical House" such a title is not very eye-catching ah. Clicking and reading will certainly be greatly improved.
III. website Promotion
When it comes to promotion, many webmasters are very headache, in fact, I think that there is no need, a little move the brain, in fact, the promotion is not difficult, from their own site positioning and their own characteristics of the promotion, must use the characteristics of content or activities to attract users.
We should learn to use reasonable resources to consume the lowest cost, maximize the promotion, get the most generous return, this is what we want to see results.
Promotion is a big issue about the promotion in the future of the Magic Celeste Station of the article we will write out in detail.
Iv. Feedback and improvements
The first three are more difficult to do, and the last one is relatively simple, but it is the most important of the four.
As stationmaster, we should pay attention to user's experience, and collect user's opinion and suggestion. At the bottom of the site can be set up a message thin, user-friendly message, or suggestions to reward gold coins and other ways, these are commonly used WAP station to collect user feedback information, the key to the collection of feedback is the collection of which part of the user's feedback data, the best collection of objects than is being used, Or the use of a period of time but not the user's data, which is more conducive to their own web site improvement.
improved to cater to the user's taste, the user's experience collected data to be processed and improved in a timely manner.
There's a lot of knowledge about operations. We still have a lot to learn. The next article we refined to explore the grassroots Webmaster new station promotion skills.
This is Demon Celeste. Some experience hope to help some novice webmaster. Old Bird, please skip.
This article by the Magic Celeste Network Studio original http://www.moyunge.net/. First A5, reprint please be sure to keep the source.