Magic, magazine ads can charge mobile phones!

First, a case in which Microsoft put a WiFi-enabled http://www.aliyun.com/zixun/aggregation/9236.html "> Print ad in Forbes magazine to promote Office 365 software, Free Internet access for magazine buyers. The ad was placed in a special edition of Forbes magazine and sent to a select group of readers, including four ultra-thin routers and batteries sandwiched between double-sided printed pages. Once activated, the router provides users with T 15 days of free internet time, and five devices can be used at the same time. While the battery can only provide hours, flipping ads allows users to plug in a miniature USB cable for extra charge. (More on this case see here)

Flat-screen advertising provides a portable mobile phone charging function for tourists on the beaches of Brazil through ultra-thin solar panels

If Forbes magazine can provide free WiFi through inset ads, other practical technologies can be embedded in the publication. There is one example: Bassinivia's "Solar ad charger" (Sun ad charger) Marketing campaign embeds ultra-thin solar panels in flat ads so beach guests can recharge their phones anytime.

The rechargeable planar inserts are aimed at selling Nicole Nivea's sunscreen to tourists who have been enjoying sunshine in Brazil, appearing in the Veja Rio magazine. Although people travel to the seaside often to find opportunities to relax, most people still carry smartphones and keep in touch with the outside world. What if the cell phone is out of power? In addition to mobile power, can be useful is the print ads. The ad page contains a special material that uses sunlight to make electricity. When a reader connects a mobile phone to a magazine ad page USB interface, the phone can recharge.

In addition to providing the reader with the practical function of charging, the advertisement also conveys the message that the ultraviolet rays are very strong, can charge the smartphone, and are vulnerable to skin that is not protected by sunscreen. At the same time, it also encourages users to take this page with the Charger ads, to increase the exposure of the brand. There are so many advantages! What other technologies can be combined with traditional publications? There's probably a lot more to dig for.

Website: www.giovannidraftfcb.com.br

This article is from bukop.com (author: Dong Jifei)