Mahai: How to analyze competitors ' websites

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How to analyze competitor's website, it is the seoer compulsory course. A simple analysis of competitors has the following.

1. The use of tools profile analysis

You can use seo.chinaz.com to look at the competitor title, keyword, description, included number, reverse link and so on. To see whether three labels than their own station to write better, the number of records than their own station, reverse link quality and quantity is more than their own. If it is not qualified to record down, waiting to focus on doing.

2. Snapshots and originality of the website

For a snapshot of the site I tested several stations, the original two months after the snapshot is the next day. What is it? The original degree can also make snapshots update quickly. There is the old domain name, the old domain name can also make snapshot update than the general station faster. This is the old domain name and original station is not the same, speaking of original. I hope that any webmaster in the update whenever possible to use the original, a new station a few months before the original degree is very high, the engine will naturally give a different treatment.

3. Whether the competitor's station uses H1 H2 H3 label

For the general site, the beginning is the beginning of the site's core keywords, the use of H1 tags. This can be clearly told to the engine, my site is about this, the key word is this. Certainly must see each other how does, I also do not suggest to use. Use too much, the engine will also put you in the ranks of the optimization, so it is not fun.

4. Competitor website Navigation

Competitor's navigation is flash, picture and so on. General site navigation to use text navigation, because the engine can not understand flash and pictures, so must be written out with tags.

5. Does the homepage call the newest article or the link of related article?

A general call to the latest article or a link to a related article will allow the engine to quickly crawl to the page you want it to collect. If not, spiders may not be able to find your latest article in a short time, so the user experience is not very good.

6. Whether the long tail word of a competitor's article has an advantage

If your competitor is better than you in terms of long tail, it is likely to be more than an invincible position. None of the above is okay, he's still on top of you. This is the point to consider.

7. Internal link construction of competitor website

A website mainly by: text URL picture flash composition. A website URL internal link is very important, the heart of friends can see "mobile phone" this Baidu encyclopedia. How he did it! Baidu is a lot of webmaster SEO teacher.

The above is the Mahai to analyze the competitor website some simple experience, but also has many hope friend to dig. If the writing is not good, please friends at any time to shoot brick QQ 97092039

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