Mainland Hawker Hong Kong crazy Blood shopping 470,000 gem coral (FIG)

Source: Internet
Author: User
Keywords Passengers
Tags consumer consumer power consumers consumption gem group higher higher than
Mr. Cai (left) sees a value of 470,000 yuan gem coral furnishings, not hesitate to purchase the underground. (Photo: Hong Kong Wen Wei Po) Xinhua Beijing, February 1, according to the Hong Kong "Wen Wei Po" reported that the mainland tourists strong consumer power, Hong Kong shopping malls have taken the initiative to launch a visit to Hong Kong shopping groups to attract mainland visitors to Hong Kong consumption.  There are shopping malls to visit the mainland visitors like to invest in gem value, January 31 Special gem appreciation Luxury shopping Group, to attract consumers with the ability to participate. A member of the club to a value of 470,000 yuan gem coral furnishings and value of 20,000 yuan necklace, no hesitation to purchase the underground.  The organizers said that the average consumption of the passengers was much higher than that in the General mainland, and they had already brought $1.2 million in business to the shopping malls in a short day. Jewelry has been deeply loved by mainland visitors, the Tongluowan World Trade Center with the Gem exhibition in the market, holding gem appreciation luxury shopping Group. One of the members of Mr. Cai is a printing factory proprietor, he said, next month will be married with his wife 35 years, due to the 35 anniversary also known as coral marriage, so 20,000 yuan to buy a gem coral necklace to his wife, as a wedding anniversary gift.  At the same time, he also saw a value of 470,000 yuan in the exhibition of gem coral furnishings, due to the decoration is being exhibited, to wait until the end of the extension to take the goods, but also without prejudice to Mr. Cai's purchase intention, he paid 10,000 yuan deposit to buy the device.  The organizers of the luxury shopping group have earlier recruited members in the Shenzhen Nanshan district of the middle-class gathering, and provided free point-to-point shuttle buses to Hong Kong, and arranged for free meals at the Michelin recommended restaurant to attract mainland visitors with a high consumption capacity to come to Hong Kong for consumption. Liang, senior promotion manager of Sun Hung Kai Property Agency leasing, said the cost per person of this luxury shopping group is 1000 yuan, the cost of 200 to 400 yuan is higher than that of other shopping groups, but the guest consumption power is obviously stronger, the consumption is between 10,000 and 50,000 yuan, which is much higher than the average consumption of 5000 yuan for mainland visitors.  She pointed out that the group of 40 people had brought in 1.2 million yuan business for the shopping centre in the coming year, and that the shopping centre would be hosting 40 shopping groups in the future, which would be expected to receive 1800 mainland visitors, with an additional turnover of nearly 10 million yuan. Liang also refers to the needs of the mainland Hawker, the shopping group has special themes, such as the Spring Festival held in 6 shopping groups, will be divided into "New Year's Blood spell", "Sweet Valentine's Day" and "Gem appreciation" 3 themes. In the future, we will also aim to attract different types of mainland visitors by joining visitors to Hong Kong's tourist attractions in the design of a shopping spree.

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