Maintain site ranking keyword density is the key

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The initial stage, the webmaster will be the site's key words to carry out a meticulous study, this is the first step of SEO, but also the most important part. The keyword's performance in the search engine proves your example. We do SEO services, but also take these results to the customer to see. Keyword settings are not today's theme, SEO optimization, a lot of webmaster encountered a common problem, the site keyword in the search engine rankings have been a good performance, but soon fell down, or in the big update when the performance of the very unstable. What causes the keyword rank to be unstable? Here, mainly from the keyword density. Recently studied a lot of corporate websites, found that the short-term increase in the ranking of the operation is a large number of keyword piling.

Keyword density is the number and proportion of our target keywords appearing in the overall content of the Web page. Our proportion of the greater the number of keywords, keyword density is also greater. General SEO tutorials that the keyword density in 3-7% around for good. We are piling keywords, although short-term search engine to create a good impression, but when the update, or algorithm adjustment, review the content of the site, it is easy to fall right and ranking fluctuations. First to say the general Stationmaster's operation method is what kind of, take a friend's website to say. Selling tea to E-commerce sites. The key word is "pu ' er tea, Yunnan puer tea, great benefit puer tea". The following figure is the homepage of the website.

Can be counted, Puer tea frequency reached 21%, the article link, navigation, merchandise links, all appear the word of puer tea, Rananim pu ' er tea keyword density of 1%, Big Yi pu ' er tea has not appeared. The title of the website is "Yunnan Puer tea, factory outlets, absolutely authentic-the farmhouse tea Tree Tea Wild Tea tree Yunnan Tea", it can be said that such a setting is very unreasonable.

How to correctly grasp the density of keywords, I give some suggestions:

1. Keywords in the title, as far as possible to improve the main keyword density, not too much to add irrelevant information, to disperse the weight of the title. The title is the search engine to judge the content of the most important goal, if possible, your title is a long tail keyword, the title of the keyword density 100%.

Above the pu ' er tea website keyword, may set directly for "The Puer tea-Yunnan puer tea-The big Yi Puer Tea", if wants to add the brand, may add in the title tail, for example "Puer tea-Yunnan puer tea-The big Yi pu ' er tea-xxx".

2. Keyword tags in the content of the article, the description of the keyword is not calculated in the keyword density, but the best settings, with the content of the article.

3. As far as possible the frequency of the relevant keywords. What are the relevant keywords. The main word is "pu ' er tea", then "Yunnan pu ' er tea" "Big Yi Pu ' er tea" "Tea tea set" are related keywords, each keyword density control under 5%, can greatly improve the search engine on the content of the site and quality certification.

The reason is very simple, the site in addition to the key words need to emphasize, there must be a large number of content to do auxiliary, repetition is to emphasize,< H1 >< fervent > and other tags are emphasized, auxiliary content of the relevant keywords is the site content of the judgment standard. How to find the relevant keywords, first from the customer's perspective, they want to get what kind of information, the second can be considered from a professional direction, what needs to add, and finally can see the competitor's website, digging others good content keywords.

Keyword density processing not only to the target keyword density control, but also to pay attention to the relative density of keywords. Grasp the above points, the site keyword ranking is easy to maintain good.

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