Malicious push: no ZUO no DIE

Just as the anonymity of social software secrets Secret, a LSA app, with a very similar name, has been quietly popular. However, unlike the Secret (Secret) app, the latter sends an invitation message to the user's cell phone contact and all the visible users around it in an anonymous message, and LSA also sends a forced download push for those contacts to preempt the user base. It can be said that more and more stale anonymous software is not only a simple problem of garbage software harassment, it has become a nuisance to the entire mobile network is a major culprit. In one day, your mobile phone sent nearly 30,000 applications to your friends, and imagine what you would think if it were you. According to a survey by the Irish data security firm AdaptiveMobile, this kind of mobile spam harassment is not just an individual event in the news, but it really happens to be around you and me. In this regard, the Forbes external media that, as the instant communications market competition increasingly fierce, unscrupulous promotion methods are quietly appearing, the market began a bit dirty. In fact, with Facebook spending 19 billion of dollars to buy WhatsApp, a new circle of money activity has begun in the mobile messaging arena. In order to reduce costs, all kinds of mobile messaging apps are starting to use forced-send invitations to stimulate growth, and this growth in the gray zone has made users unbearable. Will it stop? This is not the concern of individual consumers, said one mobile phone user who installed the Android video messaging software. According to a survey, IM app has become the most marketing tool in the mobile market, according to Cathal McDaid, president of re-use Mobile, said the number of users who received more than 12 push messages over the period from September 2013 to March 2014 has soared by 850%. As an example of Google, which has just been a rectification, it is understood that Google has explicitly asked the Android Third-party developers to overhaul its app application, and must stop any marketing actions with spam lines by April 16. And just a week later, Glide, Tango, the daily average download of these instant messaging apps fell 30%, 60%, and the anonymous message software meow hit a 91% plunge, a figure that was not only saddening. At the same time, in order to provide technical support for such malicious push, there are also companies specializing in this service. In this regard, Cathal McDaid believes that it is precisely because of the market profits and quick returns to lead to this undesirable development trend. From a developer's point of view, for large instant messaging software such as line, WhatsApp and WeChat, a small app that is eager to survive only by relying on the growth of its users, is also the main reason for fuelling the bad wind in the current mobile messaging market. In addition, favors canThe persuaded user base also exacerbated the situation. It is well known that many users choose to push their friends for rewards or vouchers. Taking Tango as an example, the world has 200 million registered downloads, each time through the application of the photo will ask the user whether willing to invite friends, and in the provision of the full selection of friends to send, but also have all the function of the reverse election. In this regard, mcdaid that this approach has obvious psychological effect, in the bundle of growth, emerging communications applications will be more and more creative, adhering to the bad news I a broken window effect, side of the more tired the more the more the successor to imitate the old road. While this artificial growth does boost user growth, there are also WhatsApp, such as the one that opposes human-fuelled, and that has reached today's user-scale software. As for why the charge began in 2009 after the first year of free, WhatsApp founder Jean-Qom said that while fees would have a negative impact on user growth, we wanted to ensure that we were able to provide quality-assured services while attracting more users. He pointed out that, not hundreds of emails, we want to have only received 10 emails, but can seriously reply to the 10 ... You know, the user's satisfaction and support is the growth of real artificial power. It can be said that it is WhatsApp this to take a slow pace of growth in exchange for product quality, only to create today's 465 million registered users worldwide achievements. Can not be used, so the number of downloads can only be a short-term measure of an indicator, only real good things to create repeat customers, but also long-term to create more business value.