Management again concussion Grand game CEO Tan or will leave

Even if the news of the recent two years of Royal executive turnover is not new, but the news that Shanda CEO Tan will leave is still sad.

Yesterday, although the Royal group did not respond to this, but insiders to the "first financial daily" confirmed this information, the relevant news or will be officially announced today.

Tan is one of the core executives of Shanda Group, which followed Chen's brothers ' business in 1999. At that time, he also at the East China University of Science and technology graduate students in the stage, was Shanda Network chairman and CEO Chen Brother Danian to his brother referral, is a grand entrepreneurial team ranked in the Chen brothers after the number three figures.

2003, Tan as Grand Group cto,2008 to replace Tang June as chairman of the Grand Group. Grand Game after the release of the listing, Tan as chairman of the Grand Game, 2010 successor Yu as CEO of the Grand game.

Tan experienced a grand rise, brilliant, expansion until recent years fade lonely whole.

Or because of the difference in concept

It is rumoured that tan separation is closely related to its physical condition. For the past two years, Tan has been in poor physical condition and has experienced even more than one first aid. In fact, he was once a sharp weight loss, after some marketing activities, to receive media interviews before the need to rest.

And another reason or because of the difference with Chen Tianqiao thinking. People familiar with the matter said the Grand game management had previously collided with the idea of Chen Tianqiao.

For example, Shanda Group's grand online for Shanda games to provide user data, billing system and customer service and other basic services, but according to people familiar with the matter, the grand game is not how willing to use the whole grand online service, some quality of service, cost-effective than the third party high.

Shanda games have to do with the external platform and the Grand Group has been controversial. A former core person said that Chen flyover did not agree, but in the face of strong pressure, he made some compromises.

Still, Chen's intervention in Shanda's games is intensifying. Especially after the Grand Group privatization, Shanda game as the group's only reliable profit of cows under greater pressure. To support the privatisation program, Shanda has provided a large amount of cash to support the group's reverse blood transfusion.

Since the three or four quarter of last year, Shanda games many business departments budget tightening, the various expenditure control more stringent.

Since then, Shanda Group's business subsidiaries have started to plan gradual layoffs in batches. Shanda Games Although not experienced layoffs, the total number of staff is still increasing, but the internal adjustment movement is not small.

A number of temporarily no profit prospects of the project was cut off, narrow business line narrowed, while the marketing is also shrinking, and to a small number of products concentrated.

In the meantime, Chen once wanted to the Grand game brewing for many years of the game "0 World" cut off. This game has tried a lot of new elements, such as allowing users to define their own game world content, and the producer is Tan and Grand game CTO Chen.

Shanda's rivals got the message and have done their team members after the project was abandoned, and later tan and other executives struggled to save the project.

This series of adjustment changes more from the personal will of Chen Tianqiao. But the original idea of the grand game itself forms a different tension.

Tan previously proposed the 3A strategy, namely "All Star (All-Star), all Platform (full platform), all Region (whole region)". Shanda Games insiders said that many of them involved in a number of new projects, new concepts such as Hand tour, home game platform, and so on, many of the emerging layout needs time to nurture, but Chen Tianqiao prefers to focus on resources to be able to make money in the short-term projects up.

At the same time, Chen will be more focused on human and financial resources to the front of a small number of project operations, Shanda game back-end support departments have undergone a lot of adjustment, and these changes are more abrupt, so many employees are also quite confused.

Shanda insiders said, tan technical origin, the game business is very emotional, but also has been trying various new development direction, hope for the grand game to do a benign future layout. At the same time, Tan has a gentle personality, has always been very concerned about the staff, within the group also has a very high popularity, by the business staff welcomed the company.

Personnel unrest

Tan has played an important role in bridging the gap between Shanda and Shanda and Tian Bridge, a person close to Tan said.

In fact, from the second half of last year, Tan has a lot of senior executives left. As last November, Shanda game President Ling was transferred to Grand Capital, then resigned to leave the Grand group venture, after two Grand games vice President Chen Haojian and Zoo Yurong, also left the grand game.

At the group level, there are more executives who have run away in the last two years.

By the end of the press, there is no way to know who will take over the position of tan. "But who takes over all the same, can only reflect the bridge brother a person's will." One of the big game insiders said. He was deeply sorry for the departure of Tan.

A grand executive said Chen is always too eager to see returns, which is not conducive to the growth of many businesses. He believes that for Shanda's own business, Chen flyover should not be regarded as pure investor mentality.

Another grand former executive said that Chen Tianqiao should give various business companies in the upper echelons of space, so that the company savings self-regulation, repair capacity.

He believes that Chen always look forward to short-term investment in a certain business quickly open up the situation, but this will bring greater turbulence, so that a company lacks accumulation, and grand over the years just layout of the project too much, accumulated too little.

This year, the grand adjustment moves constantly. First the group privatised, then sold its chess game asset winger and Internet Café Media asset Kut Technology. Over the weekend, the industry also sent a grand to the tiger package to sell Shanda games, Shanda online business news, but the Grand group, Qihoo CEO Zhou himself has been a rumor.

Not long ago, Chen Tianqiao put forward its new "three horizontal three longitudinal" strategy, namely game, literature, film and television three content layout, plus the grand online split after the "Sheng pay", Shanda Cloud computing, AA advertising system three business.