Map search will be a winning rebound

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Life search refers to the use of search technology to provide users with life, service information of the vertical search engine. Life Search provides users with immediate operational information, such as business information, product/service information, discounted information, rental information, recruitment information, Bank (ATM), etc.

Experts say that users are most concerned about the location of the information and how to contact them when they use the search engine to find information. Therefore, the use of maps to search for life information, no doubt provides users with a better search experience.

The biggest difference with online electronic maps, map search can not only view the city map, check streets, buildings, etc., and can search the specified range of business information (catering, accommodation ...), schools, Banks (ATM), parks, bus routes, driving navigation, including the use of online maps, search for a specified range of business information, Can help users find the most efficient life needs, is the most characteristic map search features.

Three types of Web sites are easier to enter the map search field: 1, electronic map sites, 2, Life search site; 3, universal search engine.

Electronic Map website

An earlier electronic map, accumulated a lot of loyal users, such as Sogou map, this kind of site into the map search field, the biggest barrier is the source of life information, if you can use technical means or with life information providers to solve the source of information problems, electronic map site can enter the map search field.

Case: Sogou map (http://map.sogou.com)

Sogou map, is an earlier online electronic map, the current Sogou map has a map search function framework, but the quality of life information needs to be improved.

Life search site itself has a lot of life information, and map partners to open the map channel, you can enter the map search field.

Case: Pooja Map (http://ditu.pojaa.com)

Pooja is a professional people's livelihood information experts, the website has hundreds of millions of life service information, pooja and map provider Mapbar cooperation, launched the PU-add map channel. June 2009, the new version of the map online, integration of people's livelihood information search, city map inquiries, public transport inquiries (transfer), driving navigation and other functions, is currently in the industry a more complete function of a map search engine. Feature is the field of Vision Search business and box select search Business.

General search engine

In the field of life search, the general search engine does not have much advantage, but the user's search behavior is more and more refined, prompting the general search engine has launched a Life search service, map search in this environment has emerged.

Case: Google Map search (http://ditu.google.cn/)

As the search industry's Big brother, Google is also no less than the map search, the January 2009 Google map search the first super AOL, the United States to become the largest map search site. Google Maps integrated City inquiries, route inquiries and life information inquiries, is an excellent map search engine, which map search in the image display function, can improve the user experience.

From the electronic map site, life search site to the general search engine, the map search as a battleground, visible map search must be the next milestone in life search.

At present, the search engine in the design has not fully taken into account the interaction between users, if you can add some features in the user interaction, you can greatly improve the user experience, enhance the communication between users, such as pooja map can be combined with PU plus neighbors to develop some features.