Market demand prospect of mobile UGC

Speaking of UGC market demand, we must understand the user or more like UGC. Especially now many platforms are starting to launch the mobile end. So, can not help but have a doubt, then, mobile UGC have the market demand? The market demand and development foreground of mobile UGC what kind of?

The development factors of promoting mobile UGC

The memory capacity of electronic storage card is more and more large.

I believe we often pay attention to the development of the electronics industry, the problem is not difficult to find, the current electronic storage card capacity is growing, from the initial 256G, to the present 32G are very normal, enough to find that electronic products have become more and more popular. Moreover, when the memory card is more and more large, but the performance of mobile phone is greatly improved, which is to promote the development of mobile UGC.

Second, the mobile phone gradually live "real life".

Mobile phones are increasingly becoming a must in people's lives, such as traffic jams, will be using a mobile phone Clockwork Micro-blog report on how the road is; holidays and friends out to play, will publish their own in a place in what snacks to eat, couples will be at any time in Bosio their own "en love." When the mobile phone gradually live "real life", gradually reflect the value of mobile UGC, can be its function in life.

Third, the use of UGC to increase business volume.

From the Douban of the UGC is not difficult to see, everyone for the UGC type of site is very favorite, when the UGC into the mobile platform to see, will be greatly respected and loved. This is a good choice for mobile operators, can use UGC to increase the volume of business, but also for the new business growth.

The market demand of mobile UGC is big

To promote the development of mobile UGC factors, then, for mobile UGC market demand is large? Mainly reflected in the following aspects:

1, the mobile has the latent user group, the UGC content is richer.

Many users are more accustomed to sharing their own anecdotes, happy to share, simply from this point of view, mobile UGC market demand is very large. In particular, mobile phone function is constantly strong, micro-bo, micro-letter, forum, blog, community, E-commerce, video sharing a series of can be integrated into the mobile UGC inside, will promote UGC content richer.

2, UGC can integrate user groups, increase user dependency.

Fully in the previous article in a very detailed said Douban is how to take UGC integrated user groups, in fact, for mobile UGC is the same application. And, like Douban's marketing strategy makes it possible to assemble users who share the same preferences, not only increases user dependency, but also allows users to find their own "bosom mates" in groups.

3, mobile operators to obtain higher profits.

Mobile operators get higher profits when mobile UGC execute to a certain time. In fact, for any one product, only the user respected, it is certain to be able to obtain higher profits, I believe we are very clear on this point.

This shows that the mobile UGC market demand and development prospects are still very large, on Earth which mobile platform can dominate, please wait and see.