Economic Observer reporter Li Ping recently reporter learned that China's national supply and marketing cooperation is actively promoting the system of asset restructuring and joint-stock reform, trying to integrate the whole system into a "strength of the Enterprise group", and through the necessary joint-stock reform to enable it to market financing. If the plan is successfully implemented, this new "National font" enterprise Group will become China's trade circulation industry "Big Mac": 2008 National Marketing system Sales total reached 1.0762 trillion yuan, exclusive national merchandise retail total of 10%. The director of the National Supply and marketing head, party secretary Chengyu that the proportion is "too low", he hoped that through the aforementioned commercial operations to further improve the national retail industry control. To achieve this goal, Chengyu needs to first of all the national marketing cooperatives system to integrate the assets into one, and secondly, he also needs to promote the joint-stock cooperatives owned enterprises to reform and establish a modern enterprise system. Asset integration One months ago, the national supply and marketing head of the Chinese agricultural Production (group) company ("Middle peasants") and Hubei province agricultural Materials Company signed a cooperation agreement, the Middle peasants announced the holding of Hubei agricultural materials. This is only part of the Chengyu-led supply and marketing agency's strategy to promote asset consolidation. The market is the most comprehensive marketing outlets in China, covering the broadest commercial and retail entities. Public information shows that the operating network of the marketing system covers One-third administrative villages nationwide, terminal sales outlets have more than more than 650,000, the annual sales of trillions, profits over tens of billions. However, these assets are divided according to the administrative divisions and levels. So one of the jobs that the supply and marketing head is pushing is asset consolidation, the main content is the supply and marketing headquarters and local governments to sign cooperation agreement, by the supply and marketing cooperation of the head of the local cooperative assets, through assets and property rights, all levels of marketing cooperatives to integrate into one, open market barriers to avoid vicious competition. It is reported that this strategy has been the State Council high-level and various ministries of the strong support, and thus progress rapidly. People from the national supply and marketing company said that there are more than 20 provinces of the supply and marketing of cooperatives in this way is included in the territory of the country, so in the near future, the national cooperative system can realize the integration of assets and management. Joint-stock reform in the promotion of asset integration at the same time, Chengyu is also trying to promote the company's joint-stock reform, in his words, this is a "reinvent" process, the result is to get rid of the business and marketing cooperatives Enterprise "half of the official half business, not a business" identity. The cooperative is an economic cooperation organization in China, in public, Chengyu is more willing to describe the cooperatives as an economic body. However, at the same time, more than the county level of supply and marketing cooperatives as a management body responsibilities, the staff reference to the Civil service management, work funds also have the level of financial allocations, the national sales office is directly under the State Council is a ministry unit. One official of the Ministry of Development and Reform of the national Supply and marketing agency said, "the head of the headquarters felt that it was necessary to transform the economy into a" reformed "are being transformed into market subjects to enable them to participate in market competition. "Only after the completion of the shareholding system reform, can" promote eligible enterprises listed financing. Public information shows that the current supply and marketing company has a total of 12 directly under the Enterprise, in addition to the middle peasants, there are China Cotton group ("Hua Mian"), China Renewable Resources Development Corporation ("in the Second"), new cooperative trade chain Limited ("New business") and so on. At the end of 2008, the "Middle peasant", which was owned by 100% of the supply and marketing head, was introduced as a strategic investor. Ping An insurance investment more than 100 million yuan, to obtain 13% of the shares, the remaining shares still belong to the national supply and marketing head office. This is the supply and marketing of the headquarters to promote the "shareholding system reform" unveiled. Since then, the other 11 companies directly under the joint-stock reform work also put on the agenda. It is reported that the supply and marketing company wholly-owned "new business" is and the Russian investment companies to discuss equity cooperation, Russian investment companies are likely to invest about 100 million yuan for more than 10% per cent of the renminbi, while another wholly-owned large enterprise is also negotiating with a number of foreign investors and Hong Kong investors are expressing their investment intentions. Not long ago, the director of the supply and marketing head of the meetings also specifically listened to the "re" "on renewable companies to increase the share of the relevant issues of the report", the request "again" prudent choice to increase the share of capital, strengthen the internal management, and continuously sound forward. The national supply and marketing head of the Ministry of Development and Reform department officials said that after the completion of the transformation of the Cooperative Enterprise Group will no longer only the traditional sense of the retail enterprises, but will be a cover of stockpiling, logistics, Processing, wholesale, retail, import and export trade in the whole industry chain trade and circulation enterprise groups and its business scope will be from agricultural and agricultural products to expand to real estate development, car sales, textiles and even rural finance and many other fields. "Why did we choose Ping An insurance as a strategic investor last year?" the official said. One consideration is to prepare for future entry into the financial industry! "It is reported that the supply and marketing company is studying and exploring, learn from the experience of foreign cooperatives, in the future to establish a service system within the banking institutions, mainly for rural production and management to provide financial support." Some in the industry analysis, China in recent years to relax access to village and township banks, to provide the possibility. Through cooperation with Ping An insurance, it has increased marketing's experience and qualification in the field of financial development.
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