Marketing propaganda of local websites by planning news

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In doing the local site before, every webmaster should be aware of the difficulty of the site publicity, so as to achieve the purpose of website construction. For example, whether you are a webmaster or a merchant, you have established a local specialty trading website. If you are the owner of the site, this first shows that you are a very former businessman, through the network to achieve their trading to e-commerce changes. But after the site is well built, if your store is not well-known, you are still using the original method, the use of QQ group, such as a very unfriendly way to promote your site? or in various forums to send some advertising stickers, not long before the moderator deleted, this kind of thankless way makes people tired and tired.

Here, I suggest you still use to create some gimmicks, do some formal propaganda planning to do a strong own website marketing campaign it. As we all know, in this era of network flooding, a variety of information emerging, a variety of information on the platform is also fish dragon mixed beads. But the authority of mainstream media, including paper and Internet, has always been unshakable. As a result, we can use in the mainstream media to carry out a series of news planning, that will achieve a multiplier effect, or even the effectiveness of sustainable development.

For example, once there was a thousand-word website, a "turtle" production, that is, the entire page on the list of 1000 or more characters, and then each Chinese characters as a link to the site of the keyword sales. This practice was quickly reported by a large number of media, the report let the webmaster earn a full.

But then again, get the mainstream media coverage, unless you're developing software or technology that's pretty much ahead, or your ideas are pretty good. As a local site, often do not have these conditions, how to use the method of planning news to do a good job of website propaganda, this is also a question worth thinking.

But indeed, when I was helping to promote the Internet for a school called Wulong maple Skills Training, this was the way it was used.

The school's biggest training is "animation training" (unfortunately, with the school principals we communicate very familiar, to the current animation design is a little understand). Animation training as a high-end technical training, basically in the scope of the computer training in Chongqing did not open this course. So, I wrote an article "Southeast Chongqing first animation training institutions settled in Wulong" news, in the form of correspondents to the various mainstream media contributions (mainly to the scope of Chongqing). Soon this manuscript was Xinhua, Hualong Network, Bayu Media network, Chongqing Daily (rural edition) is published in the form of newspapers. It can be imagined that this article published in the mainstream media, there are many sites to reprint the opportunity, which opened the school has been settled Wulong since the situation.

Later, I also use the county to develop creative Industrial Park news, wrote a manuscript, which specifically added a section of the county engaged in animation training principals Li Fenglin introduced ... (What is the creative industry) ". This article is also a large number of media reprinted, in the article as if Li Fenglin on an expert level of the characters, so a large number of searches for the school site's search volume multiplied.

Of course, you may also want to ask how to get these mainstream media to accept manuscripts. I can only say that, as an excellent webmaster, all aspects of the ability to have, good ideas need words to express, so have a strong writing skills just is to do a good job of various types of propaganda foundation.

This article by the www.wl3d.com webmaster feeds