Marketing summit turned into brainwashing

Purchase search keywords, with the help of Baidu (microblogging) promotion platform, many small and medium-sized enterprises have been successful. Now, some promotion enterprises carry the banner of mobile Internet, take the opportunity to launch a "mobile search" service, and then in the high-end hotel held a promotional meeting, encouraging small and medium-sized enterprises to rush to the "mobile search keyword." Many small-business owners have registered, but have since been duped, accusing it of being a misleading marketing.

Marketing summit turned into brainwashing

Wang Xiaofei is the shareholder of a small micro-enterprise in Shanghai, the company's main environmental protection equipment. In mid-June, Wang Xiaofei received an invitation letter in the mail, the theme is "2012 SME new business, new thinking, new pattern of innovative marketing summit." Because of their company soon, is thinking about how to expand the market, open sales, received this invitation letter, Wang Xiao Fei echocardiography, "Meeting requirements must be the general manager or legal person to attend, so I believe." ”

June 14, Wang Xiaofei came to the five-corner Ramada Hotel, attended the "summit." The meeting of the speaker claiming to be the domestic famous marketing experts, the beginning of the meeting, this person gushing, told the small and medium-sized enterprises are facing the dilemma, as well as some marketing skills, which makes Wang Fei feel quite practical. But then the person in the promotion of "easy to check," he said easy to check is a search engine, the purchase of search keywords, after other people search this word, will link to their own corporate website. Also said that more than 10 of the same summit in other parts of the country at the same time, so the key words to rush, or not. Wang Xiao Fei said.

Product introduction After the end of the meeting immediately sounded a deafening sound sound, and there are specialized personnel to "one-on-one" for these enterprise personnel services. "The stereo is too loud to hear what other people are saying, and they obviously don't want to talk to business owners," he said. Wang Xiao Fei said. Dizzy, Wang Xiaofei paid a deposit of 6000 yuan, this is a year's service charge.

Wuhan Zhang also encountered the same situation, she took part in a hotel in Wuhan "Easy to check" the promotion will be to staff and business owners "one-on-one" communication stage, the sound of the scene sound very big, finally she paid more than 20,000 yuan service charge.

"We're not afraid of the lawsuit."

Back to the company, Wang Xiaofei feel something wrong, and then he went online inquiries, found that many people are saying that they met the same situation, this is a circle money scam.

"They just said it was a marketing summit and didn't mention specific products. If I mention it, I will definitely search the Internet before I attend the meeting. Being kept in the dark after attending the meeting, the atmosphere was passionate and it was easy to make impulsive decisions. Wang Xiao Fei said. Wang Xiaofei to reporters that he received the invitation letter, which said that the conference support units including the Shanghai SME Bureau. But according to reporters from the Shanghai Municipal Development Coordination Office to promote small and medium-sized enterprises, Shanghai has no small and medium Enterprises Bureau of this institution.

So, Wang Xiaofei want to take 6000 yuan deposit to get back. And at this time, the other party to call him, hope Wang Xiaofei will be the remaining 12,000 yuan service charges. On the phone, Wang Xiaofei said he wanted a refund, but did not agree, "he asked me to go to their company to talk, but I did not go, I am afraid to be brainwashed." "Then, Wang Xiaofei called each other, this time the other side of the tough," said to me, refunds are not possible, if the lawsuit, they have a large number of lawyers, is not afraid. "Now Wang Fei is looking for other deceived people to go and ask for money."

Reporter found that such phenomenon is not uncommon, Guangxi police to the violation of the company has been investigated, but now this kind of phenomenon is still rampant, small and medium enterprises do not because of the rush to success was blindfolded.