MCU market rapid growth differentiation into winning key

From last year to 2016, the MCU market will grow every year, based on ARM core MCU market share is 13% to 23%, which adopts cortex-m core market largest.

"The Kinetis L family based on arm cortex-m0+ will accelerate the 32-bit MCU to replace the 8-bit, 16-bit MCU, 8-bit, 16-bit MCU market demand will continue to decline, 5 years or be all replaced, and based on ARM core MCU in the entire MCU market accounted for nearly 40%." "Freescale Vice president and automobile, industry and more solve the yuan Market MCU division general manager Geoff Lees said that the 32 MCU will be a big light, and arm core will become one of the" protagonist.

Different ways of differentiation

In the rapid market changes, must walk in front. And to go ahead, in the differentiation of the need for unique.

6 months after Arm's release of the cortex-m0+ kernel, Freescale launched the industry's first Kinetis L series based on ARM cortex-m0+ processors, which can be very fast. In the rapid market changes, the opponents seem to be no longer other manufacturers, but must go ahead. And to go ahead, in the differentiation of the need for unique.

Zeng Jintao, head of the Asia Pacific market manager at Freescale Industry and multi-market microcontrollers, told reporters that the Kinetis L series MCU realizes the industry's energy efficiency, ultra-low power consumption, which is realized from the process, system construction, energy-saving peripherals and so on. The Kinetis l family includes scalable flash, PIN and analog, communication, timing, and control peripherals, providing a migration path for terminal extensions of the product line.

In addition, Freescale in the localization of China also has a far-reaching layout. Freescale Microcontroller Solutions Department general manager of China Research and Development Center, said Shei Honghui, Freescale in Tianjin has a packaging testing plant, in Suzhou has a test plant, 70% of the MCU development work is completed in China. The Chinese team is committed to innovation in shortening test time, DSR, high-speed IO, FPGA emulation and software development.

The choice of the Italian-French semiconductor (ST) is the continuous improvement of the STM32 product line, and recently announced the availability of the STM32 F3 microcontroller series based on the built-in FPU (floating-point unit) CORTEX-M4 processor core. St Microcontroller, memory and security microcontroller product Division 32-Bit microcontroller product line manager Mathieu points out that STM32 F3 is not only based on the M4 kernel, but also integrates powerful peripherals such as SRAM with a 50% performance boost, a higher speed ADC, a rare 4 high-precision amplifiers, Bring higher security, higher integration, higher cost performance.

"STM32 F3 is located between the best-selling STM32 F1 and the highest performance STM32 F4. From the whole product portfolio, our goal is to provide a complete product line based on ARM core to meet customers ' needs in more differentiated applications, making it easier for customers to upgrade and differentiate designs. F3 will not replace F1 or will not affect F1 's existing market positioning. Mathieu further pointed out.