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Because recently a friend of the Non-commercial website to sell, there are buyers to talk about, but in the price has been talking, webmaster think this station valuable, listed a lot of reasons, but the price of the buyer pressure is very low, the reason only one: although there is visibility, but the number of clicks has been unsatisfactory. Webmaster has been very insistent on his price bottom line does not give in, buy wild afraid to suffer, so this transaction negotiations in a stalemate state.
Regardless of the final outcome, let all individual webmasters ponder a question: How is the value of non-commercial Web sites measured? After some thought, I Then put these thoughts into a small tool station www.jiazhi35.com, mainly to express my views on the value of non-commercial sites, I now put these views as follows, after reading this article, please pass the test to see if my humble opinion can be recognized by everyone?
First, the user of high degree of application of the station, the value is big. If a website or tool, the more it fits the user needs, it is valuable. For non-commercial stations, mainly refers to a number of reading sites and provide free application services, the user needs is a value, there are two small problems, one is the size of the problem, the user demand, the greater the value of the user, the smaller the demand for its value is weak. So any one site has only a certain user base, it is in its own value, such as QQ and Wang Wang's debut, why achieved unprecedented success, the main reasons for the high user application procedures, so in the long-term value of the site measurement, any applicable procedures should be counted into the value of one of the parameters of the site.
Second, the promotion way can also determine the value size. Everyone knows that any Web site or program tool is not promoted, is a bunch of code, if you take into account the cost of promotion, the use of "money" to measure its value, in the traditional media, the formation of brand effect, its value is also extraordinary, such as the century Jia edge such a dating site, with the help of the east wind of television media, Only by the engine survival, that unit of time in the amount and weight of the size, it becomes one of the main parameters of measurement. To say non-commercial websites, most rely on engine search to survive more, because its traffic is free, the lowest cost, so only take into account the needs of users to apply, the engine will be more friendly. So for non-commercial websites, if the amount and weight is relatively large, short-term flow is small, but does not mean that the value is not always small, if in similar sites, the amount and weight of the increase to an order of magnitude, from the engine traffic is very considerable, advertising value will rise several times even dozens of times times.
Third, the degree of optimization for the site value is just icing on the cake. Many people are very good at web site optimization to see the special "deified", the title and keyword density is just right, a good optimization, everything on the immortal as soaring, but actually, I have read a lot of novels and model of the Web site, such as a "burning novels network", optimization is very few, but the flow is extremely fierce, for a non-commercial website, Basically did not do any optimization, even the key layout is also particularly messy, but the engine included and the weight is relatively high, even if it is a post, better than the optimization of the station original posts, included also to be swift. This is not to say that optimization is not important. If not optimized, the engine does not know what it is, just tell the engine what the station is mainly doing, so in the value calculation, optimize the title and keywords can only play the role of icing on the cake.
Therefore a non-commercial web site traffic temporarily size, is not a measure of the value of a website and price of the only factor, mainly to see this non-commercial site users to apply the degree of application, promotion, optimization just right, is to measure a non-commercial site value of the core algorithm parameters, accounting for the entire algorithm of 85%. Of course, also refer to the Web page response speed, spiders simulate crawling speed, response to the first factor. The above mentioned, as well as the idea of forming a small station for value assessment. This article is only a discussion, not the final conclusion, but also the authority and Standard view, just a try, may have a lot of thinking to be discussed, please advise.