MediaTek's profit is second only to Qualcomm but lacks high-end products

C114 Beijing time October 13 Morning News (Changshan) Market Research Institute Strategy Analytics pointed out that MediaTek (MediaTek) in the mobile phone chip market share of 20%, second only to Qualcomm, but MediaTek lacks high-end chip products must explore new growth opportunities. Strategy Analytics Mobile phone Components technology research Service released the latest analysis of the report "MediaTek can break through into the global market?" "MediaTek has successfully established its reliable position in the mobile baseband chip market in a relatively short period of time, with more than 60% of its total revenue coming from the handset chip market."　　During 2004-2008, MediaTek's wireless revenue generated a composite annual growth rate of 262% per cent. Strategy Analytics points out that in the handset chip market, MediaTek's market share is only 20%, but its gross and operating margins are second only to Qualcomm.　　MediaTek's low-cost structure and strong software capabilities enable it to compete with international chip makers, especially in the Chinese mobile phone market. "In multimedia Gprs/edge, touch screens, dual-SIM cards, operator brands, and TD-SCDMA and many other market segments," said Sravan Kundojjala, an analyst with Strategy Analytics mobile components Technology services, MediaTek has become a top chip supplier. "MediaTek has some challenges to overcome, including WCDMA, high-end multimedia and application processor product development, and partnering with first-line handset makers," Stuart Robinson, Strategy Analytics, director of technology practice for mobile phone components, added. In search of new growth opportunities. Increased research and development spending on high-end cellular chips is likely to reduce the company's future profits, but it is also necessary to maintain its competitiveness. ”