Meet the needs of users and psychological Web site success has to follow

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In the study of success there is a widely circulated golden sentence: "The quickest way to success is to replicate the experience of successful people." "This includes the truth that needs to be carefully grasped and used flexibly to play its true meaning, instead of simply thinking that a successful model can quickly succeed, the emphasis is on the success of a certain pattern, rules can be followed, the success of successful people is often because they find the right mode of success and the road, This is the quickest way to help you find your way to success. In the development and success of the website, this sentence also has important guiding and practical significance.

If you look at successful websites on the internet, they must all have their own way of success, if you want to find their common in these successful sites, then they are without exception to pay attention to and highlight the user needs and psychological grasp, to the greatest extent to meet the needs of users and psychology, Thus greatly enhancing the competition for users with competitors, and ultimately with excellent user stickiness grab most of the users, and finally to the pinnacle of success. Therefore, they for our personal webmaster points in the operation of a personal site in a successful shortcut, that is to cater to and adapt to the needs of users and psychology, so that their own way to do the station more smoothly to achieve success!

First, study and understand the user's needs and psychology

The user's grasp of the needs of the site is a reasonable positioning of the first, the user's needs are not only determine whether the user recognized and accepted the site's important factors, but also the search engine in the evaluation of the quality and weight of the important basis. In order to make the site good search rankings and weights, while enhancing the user's stickiness and dependence on the site, we must first understand and clear the actual needs of the target users. This is reflected in the user needs of the site can provide them with what content and resources, what services can be provided to them, what kind of function of the interactive platform to provide what users can use the function, etc., clear these details to make the site positioning more in line with the needs of users, for the success of laying the foundation and prerequisite.

The study of user's psychology is decisive for enhancing user stickiness, retaining users and cultivating loyal users. Different themes of the site to target users are different, and different users have different psychological characteristics behind. For example, the Web site for young gamers, you should know that most of the users you are facing because of the younger age for the new trendy things more enthusiastic, like to show their personality, so the site in the promotion and maintenance of users will have to cater to their psychological characteristics, so as to achieve better results, Other Web sites should follow this pattern to analyze their own psychological characteristics of the target users, so that in the operation process can be better grasp, enhance the user's stickiness and loyalty.

Second, in the actual operation of the site to grasp the user needs and psychology

1, to meet the needs of users, to provide high-quality content and services

The content value and advantages of the website are mainly embodied in the content and service of the website, in order to quickly make the website obtain the user's recognition, we need to accurately grasp the needs of the users, and give the users the content information and function service which can bring them help and value. So that users can get real help, enhance the quality of the site recognition, and thus more easily to become a loyal website users.

2, listen to the views of users, and continuously improve service quality

The user needs to grasp not only from the owners to understand the needs of users, but also rely on the Web site operations in the process of feedback to users of the understanding and grasp. This can make full use of the website Message Board, forum, customer service QQ, QQ Group and other interactive media and methods, so that webmaster understand the user in the use of the site's comments, so as to understand the site to meet the needs of users when the deficiencies, in order to further improve the access to valuable information.

3, familiar with the user psychology, and constantly enhance the attraction of the website

For different user groups, the webmaster needs to have an insight into their psychological characteristics, especially with some specific topics of the site, because of the characteristics of the site positioning, so that users also show a strong targeted characteristics, for these user groups characteristics webmaster often can according to their own experience and the user's understanding, Better grasp their psychological characteristics, so that the site in the course of operation to make the site to the greatest extent in line with their tastes and requirements, enhance its stickiness to the site, so that the site has continued to have a continuous cotton appeal, to maintain a stable scale of user groups.

4, the absorption of outstanding users, enhance the ability to manage the site

As a personal webmaster, in the website operation process is not only restricted by the funds, but also by the limited resources of management team, the solution of the relatively more difficult, and management team can be widely used to absorb talent to a certain degree of resolution. Whether it is a portal or forum-type site, actively recruit from the user with rich experience, to understand other users of the psychology and characteristics of the outstanding users to join the management team is to enhance the level of the Magic Weapon site operation.　Stationmaster may use a certain material reward or the website and the Forum fictitious award and so on a variety of methods in return, enable the outstanding user to provide own wisdom and the experience for the website operation, thus may better cater to the user's demand and the psychology, causes the website to obtain the user the foundation to obtain the success successfully! This article by the World Hero (http://www.wtdyx.com/) original, welcome everyone reprint, reprint, please keep this link, thank you for your cooperation!