Mengniu Milk Incident Reflection: Cancer Inquiry Enterprise Conscience

Source: Internet
Author: User
Keywords Mengniu
Tags blog consumer consumers consumption enterprise help micro-blog network
Since the outbreak of the Mengniu milk scandal, consumers have been particularly alarmed by the food safety incidents. Enumerating the safety incidents in China's dairy industry, our vast number of consumers have ever been relieved, from melamine to carcinogenic substances, we have been shocked again and again let us "take notice", we can not help but ask, China's milk industry in the end to the number of consumption of the scourge, how the Chinese food industry to test the Chinese consumer's stomach? Since the outbreak of Mengniu, the microblog has also set off a wave of ridicule and resistance, one of the first push network Reds omnipotent's boycott initiative, its Sina Weibo on the public directly launched a boycott: "Agreed please turn, solemn commitment: to reject Mengniu all products, from my start, from now on: Do not work for Mengniu, Mengniu products do not apply, to tell others Mengniu is a garbage enterprise, not to meet Mengniu orders, not to meet the Mengniu notice, do not buy a newspaper that Mengniu announced, do not look at Mengniu sponsored programs, micro-blog debate said the other side ' brain residue ', say ' drink mengniu grew up '. "This initiative once issued, that is forwarded and commented on tens of thousands of, the Mengniu has undoubtedly caused a major blow, the initiative of the scope of the boycott of Mengniu is relatively broad, all contain mengniu activities are included." However, at the end of the year, the commodity also has the trend of price increases. Mengniu has been exposed to such scandals, the other dairy enterprises have price increases, a great squeeze on the market of the Mongolian Mengniu, it is reported that only Beijing, Mengniu sales that fell three-fourths, but Mengniu braved the media and consumers, still insist on keeping pace with the price of other dairy companies, the reason is unknown. However, Mengniu cancer is still not in the past, Mengniu can survive this crisis, but also to see if he can withstand the test and blame. Sina bo Friend also explode material, Mengniu biggest shareholder is Cofco, and Cofco is state-owned enterprises, thus know, if Mengniu died, the biggest loss will be Cofco group. So Mengniu may have survived. However, the image of Mengniu to consumers is still unsatisfactory, the Chinese have not forgotten, Mengniu A spokesman in Hong Kong's commitment: We send to Hong Kong products and exports of products are the same, to ensure better quality and safer than the mainland (mainland) products. Basically all of the people in the interpretation of this sentence is: Mengniu can harm the mainland people. Today, in micro-blog, users of Mengniu's sarcasm and ridicule is still not over, fully explain the consumer's attitude to mengniu this incident.
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