Meta tags impact on search engines

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Meta tags are an important part of a Web page, which has a significant impact on search engine retrieval.

The important function of meta tags is to search the web for the spider program. Although today's search engines are not completely searchable with meta tags, meta tags still have value.

The most important of the META tags is the description and keywords of the website.

Here can be a brief introduction to the site, no need to stack keywords, generally do not exceed 150 words ">

<meta name= "description" content= "here can be used as a brief introduction to the site, no need to stack keywords, generally do not exceed 150 words" >

<meta name= "keywords" content= keyword list: Each keyword separated by commas, all keywords can be repeated two times ">

When you do not write a website description, you should try to use concise language to explain the characteristics and core content of the site, note that you need to describe your site or Web page rather than your company, the purpose of the description is to allow visitors to have a preliminary understanding of the site, all for the sake of users, to stand in the user's perspective to consider.

META tags in the keywords (keywords) on the search engine directly, is the basis for search engine search, so seriously consider the most appropriate site keywords. The average user first enters the generic vocabulary and then gradually shrinks the scope of the keyword. For example, you have a website 8207.html "> Navigation website, then the key words" internet navigation "than" personalized Internet navigation "effect is powerful. However, the universality of the keyword also has shortcomings, it is similar to the site too much to be in search engines to get a good ranking difficult.

The effective approach is that you can choose between two types of keywords. A class is short, powerful, arranged in the front, but the number of words is small, the other is a wide range, a large number of keywords, the order may be slightly behind. How to determine the key words? can be based on their own site to provide products and services characteristics, and to consider the habit of the rhetorical question as far as possible.

Some web site owners in order to cheat search engine favor, in the theme of the Web page List A large number of keywords do not meet the content of the site, so as to achieve the search engine ranking in front of the goal. This is wrong, this is very tolerant of the search engine punishment, because the search engine is actually a user, but the identity is more special.

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