Microsoft admits surface RT name makes users wonder
Source: Internet
Author: User
KeywordsMicrosoft Surface
Reading] Windows RT 8.1 Still does not have the ability to run traditional desktop applications. Tencent Technology Lin Jingdong October 14 compiled last year after the release of surface RT for a long time, Microsoft has failed to explain to consumers the difference between Windows 8 and Windows Rt. Microsoft has chosen to use Windows RT as an operating system for its Surface RT Tablet PC based on ARM chips, as well as a Windows RT tablet from other PC makers. Dell has asked Microsoft to abandon its RT brand, and Samsung has opted not to release its own Windows RT tablet in the US market because it is so confusing and the US market is weaker for products based on Windows RT systems. Now, Microsoft confirms that it will remove the RT brand in the name of the upcoming Surface 2 tablet, hoping that this will solve the confusion to consumers. 2113.html "> Microsoft Surface Product Manager Jack Cowett (Jack Cowett) said in a media interview:" RT is really easy to confuse customers. We believe that the market last year there was a certain confusion, mainly consumers are not clear surface RT and Surface Pro difference between. "Corvette admits:" We want to help people figure out, let them know that these two different products for two different target users. "When Microsoft first launched Surface RT tablet, it used the product name" Micrsoft Surface with Windows RT ", but soon gave up the full name and only called Windows Rt. Confusion comes mainly from two aspects: the name Windows RT is meaningless to consumers. Traditional Windows desktop computers can only run office and some other system tools. While Microsoft will launch a Surface 2 tablet computer with no RT in its name, the Windows RT 8.1 operating system still does not have the ability to run traditional desktop applications. The Windows RT 8.1 system improves the ability to access settings and options in metro mode, so consumers don't have to return to the desktop frequently, but continuing to use the operating system can still cause confusion. Microsoft is still left out in the tablet market because its upcoming Surface 2 tablet supports the Windows RT operating system. Dell, Lenovo, Asus and Samsung are not ready to launch a new product based on the Windows RT system at the end of the year, and it is unclear whether and when the Windows RT system will be used again by these vendors. According to market rumors, Nokia may be ready to announce later this month a window baseds RT's Lumia 2520 Tablet PC, the product could be officially released in November. However, Microsoft will buy Nokia's equipment business early next year, which means it will remain the sole supporter of the arm operating system. While surface RT may have been confusing to some consumers, Microsoft intends to explain to consumers why surface 2 is worth buying. Microsoft clearly focuses on creativity and functionality, but it still has to do more to ensure that similar problems that lead to the surface of RT Tablet PCs are no longer happening.
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