Microsoft Break wrist disease line: Grab the tail bus free push Win10

Source: Internet
Author: User
Keywords Microsoft broken wrist
Microsoft's launch this morning was the most surprising new display of its recent years, just as an old man with a faltering pace suddenly sped up to catch a bus that had already started. At its headquarters in Washington State Raymond, Microsoft released its next-generation operating system, Windows 10 consumer preview. Windows 10 supports a combination of devices such as PCs, tablets and smartphones, and can even be applied to the Xbox One gaming platform. After completing the perfect compatibility of mouse control and touch control, Windows 10 will be the foundation of a variety of devices, and Microsoft executives attending the conference said it was an important product to re-examine the transition strategy. In fact, Microsoft has proved its success in commercial cloud business through annual revenue of $4.4 billion trillion after proposing a move-first, cloud-first strategy, but there is still a lack of bright-eyed results in the much-needed short board-mobile business. "I want users to love it in their daily lives," he said. Microsoft CEO Nadra says the Windows operating system already has 1.5 billion users, so everyone at Microsoft cannot afford to take it lightly. "Microsoft's focus is on consistency across the device experience." To speed up the progress of the new system, Microsoft has also made significant changes to the Windows 10 sales strategy, announcing that all Windows 8.1 devices can be upgraded to Windows 10 free of charge. Windows Phone 8.1 and Windows 7 users can also upgrade to Windows 10 for free in the first year. Microsoft, a software giant that has changed the desktop computing market pattern through a graphical user interface, has watched Apple and Google steal the market as it moves closer to mobile devices, after the advent of the mobile internet era. And as the smartphone market grows to the ceiling, competition for desktops and mobile internet operating systems is nearing its end. There is not much time left for Microsoft to catch the tail bus. The aggressive approach of Windows 10, which unifies multiple platforms and allows some old users to upgrade free of charge, is a highlight of Microsoft's eagerness to promote new systems and narrow the gap with rivals. Microsoft's unification ambitions in the latest competition in the global operating system market, Microsoft's development momentum has lagged far behind Apple and Google rivals. According to a report released last year by Gartner, a market research institute, the proportion of Windows software used in computing devices, including smartphones, tablets, desktops, laptops and 2-and 1-PC tablets, has fallen sharply to 14%. Since Nadra took over Microsoft's CEO, it has developed a more pragmatic approach to Microsoft's mobile business. Microsoft announced in 2014 that it was publishing an office suite on iOS and Android devices, which was seen as an attempt to experience consistency at the mobile end. The strategy directly boosted Microsoft's share price to a record high of nearly 15 years. After the Windows 10 Unified PC, Smartphone, Tablet PC and Xbox consoles, developers can develop products for a variety of Windows devices at once, changing the existing rules of the game. For Microsoft, Windows 10 will be a core, an important platform and productivity for mobile first, cloud first strategy. Today is the most important day for the Windows operating system for customers, partners, and Microsoft. Windows 10 is a new opportunity, Nadra said at the press conference. In a video broadcast on the scene, a Windows engineer said we were refactoring the future of Windows. The biggest improvement in Windows 10 is considered a more humane experience with mobility, trustworthiness and natural interaction. To address the Cross-platform experience, Microsoft defines interaction as "the right interaction in the right way at the right time." 

"Not only that, with simplified browser Spartan, personal intelligence assistant Cortana, Office software Office suite, and cloud storage program OneDrive, users can get a consistent experience on a variety of devices. The most obvious case is that Microsoft no longer rescues IE, but instead pushes new browser Spartan. A note mode that supports adding comments anywhere on the page, and a clean and concise reading pattern, which is considered a new product for modern networking at the right time. The Cortana service, which will be released in the next few months for the beta users, is also an important part of the event, and it is almost reflected in the use of various terminal equipment supported by Microsoft. This is also seen as an important tool for connecting hardware devices to form a consistent experience. In fact, Microsoft hopes that the real-life connection between windows and users will be stronger, said Alex Kipman, head of Microsoft's Kinect department, saying that "with every significant advance in input and output, technology will become more personalized", "We believe that Windows 10 will fundamentally make all the people face today more valuable, more immersive. Later, he declared windows into the holographic age, and he showed a holographic helmet called "HoloLens" that blended the real world and the virtual world, creating new ways. In addition, Windows 10 adds support for the Xbox One gaming platform, giving players the ability to socialize and preserve and share images. These changes and new products show that Microsoft is consciously developing the user's habit of seamlessly switching between terminals. Microsoft has broken wrists in the past decade, Windows XP and Windows 7, respectively, have consolidated Microsoft's strong position in the operating system, but the two system is too classic to hinder the growth of Windows 8/8.1. Although Microsoft has stopped supporting Windows XP since last year, its market share is still over 10%, making it impossible for Microsoft to provide its developers with a unified platform to create an ecological advantage. So for Microsoft, this yearThe immediate priority is to quickly popularize the use of Windows 10 among users. To that end, Microsoft announced for the first time in a year that Windows 7, Windows 8.1, and Windows Phone 8.1 users would be free to upgrade, and that once a user device was upgraded to Windows 10, will maintain its permanent lifecycle. This is tantamount to a broken wrist for Microsoft. According to Microsoft last October, released in the 2015 fiscal year first quarter performance report, when revenue received 23.2 billion U.S. dollars, of which the Windows business contributed about 4 billion U.S. dollars. It is well known that the peak sales of software products appear in the first year. Terry Myerson, president of Microsoft's operating system, said he wanted to help customers find the next 1 billion users using Windows 10. Of course, Windows 10 is only a new beginning, and Microsoft has placed a high expectation on the next generation of systems. But just one OS update is not enough, Microsoft wants to completely reverse the adverse situation in the mobile era, there are still a lot of homework to fill.
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