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Microsoft has acquired Marketing automation software company Marketingpilot

Source: Internet
Author: User
Keywords Microsoft acquisitions software companies
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Microsoft announced in Wednesday that it had completed a deal to acquire http://www.aliyun.com/zixun/aggregation/18658.html "> Marketing automation software company Marketingpilot. Marketingpilot is now a wholly owned subsidiary of Microsoft. Marketingpilot, located in Illinois's Evanston, is now part of Microsoft's Business Solutions department.


The company provides software that helps marketers and advertising agencies better understand their customers and manage and execute their own marketing campaigns.

Marketingpilot's products will be integrated into Microsoft's Dynamics CRM solution, according to Microsoft's blog.

Details of the deal were not disclosed.

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