Microsoft intends to change Bing location or upgrade to app development platform

"Sadie Online News" November 21, the ZDNet website titled "Microsoft intends to change Bing fate or upgrade to become app research platform," the commentary is summarized as follows: Microsoft executives earlier this year said that Microsoft's Bing is not just a search engine, It can also be a platform for application development. The extent to which Bing can influence the future of Microsoft's products is not a simple question. At the same time, I think Microsoft's positioning for Bing is more of an ulterior motive, and Microsoft hopes to make it a "sweet pastry" in the market by creating a new image of Bing, and Microsoft can easily sell Bing to lift its share price. The author took part in a small Business Insider meeting in New York last week, at which James Whittaker, a renowned technical engineer, gave an interpretation of Bing's future influence, which I could say was a boon. Whitaker had gone from Microsoft to Google and then back to Microsoft. Whitaker is currently an engineer for a promotional team within Microsoft, and before joining the new promotion team, Whitaker was a research and development manager for Microsoft's knowledge platform, part of the Bing team. In a 20-minute speech, Whitaker explained the implications of physical relations and machine learning for the attendees present, and these concepts have never been mentioned in Whitaker's previous speeches, and they are one of the most obscure concepts that the author finds. "We have accumulated a wealth of knowledge in the dozens of years of search research, but in real life we still need browsers or search engines to deal with problems," Whitaker said in a statement. "Whitaker also stressed that why the application itself can only be regarded as a noun to look at, and why our lives must use the application?" The author thinks that the purpose of Whitaker's remarks is not to mention Microsoft's Bing Intelligent search function, which is integrated in Windows 8.1, and what he wants to express is something deeper-the "Bing" application. At the meeting, Whitaker showcased an enterprise version of an embedded application that he and several MIT interns developed together. Like Microsoft Word, which automatically adds wavy lines to the spelling mistakes, the enterprise Outlook developed by Whitaker can show the user some of the information contained in the content of the message, such as bands, venues, nearby hotels, and so on. The concept of entity cue cards (Entity cards) is not a new thing. In fact, as early as 2009, Microsoft added the concept of an entity Cue Card to Bing's web search service. The new Outlook, shown by Whitaker, has not only been tweaked in browsers or search engines, it has begun to penetrate the application landscape.For example, in a service environment supported by Bing, users can activate a range of activities by simply asking for "I want to take a vacation" and transferring it to a specific device. For example, after receiving a "vacation" order, the calendar in the user's device can search for the opening hours of the venue, determine the flight and allow the user to book flights and hotels through designated equipment, and so on. Whitaker says today's information-gathering devices add new wearable devices in addition to traditional PCs and mobile phones. He also said that each of us should be a hunter and collector of information, from "hunting" information in apps to collecting information from traditional Web pages. The author of this article is ZDNet website all About Microsoft Blog Editor Mary Frey (Mary Jo Foley)