Microsoft to start selling Xbox One game host in China this September

Microsoft will start selling the Xbox One game host in China this September, and the plan will be announced soon.

Last year, Microsoft and the company reached a production cooperation agreement. In order to encourage overseas investment, the Shanghai municipal Government has published the "China (Shanghai) free Trade Zone cultural market open project implementation Rules", which mentioned that foreign enterprises will be allowed to engage in gaming equipment production and sales, through the Cultural Authority content review of game entertainment equipment can be marketed to the domestic market.

Since 2000, China has banned the sale of game consoles because of concerns about the impact of interactive entertainment equipment on the physical and mental development of young people. Last year, China lifted the ban. Video games and entertainment equipment approved and approved by the Ministry of Culture can start selling in China.

Since the global listing last November, Xbox one has been selling less than its main competitor, PS4. According to the latest earnings figures, Microsoft has shipped 5 million Xbox One to retail outlets, while Sony PS4 sales to consumers of 7 million.