Microsoft's first response to Ebox said it was too secretive to see competitive

Source: Internet
Author: User
Keywords Microsoft for the first time too can't see
Tags compile consumers development entertainment game games gaming host
More Play network (compile/applies will) recently, Microsoft for the first time on the Chinese manufacturers Joint green move independent research and development of Ebox host published its own views. "I think it depends on who offers the best experience," said Phil Spencer, head of Microsoft's gaming studio, in an interview. I don't think consumers will pay to buy a plastic box under the TV. I think the key to competition is to be able to provide users with the best games and experience. Microsoft has always believed that this is what it should do. "For Ebox also has the ability to provide entertainment experience outside the game," Phil Spencer responded: "Our products are designed for home entertainment." Ebox may not have a fine graphic effect or a powerful function, but it does have the potential to inspire some family members to participate in the sensation. "We really don't know what to say in the press release," a Microsoft spokeswoman said, "Nobody really knows what they're doing or how they're doing it." We do not know what content and service they will provide, ebox is too mysterious.  "Earlier, Microsoft Greater China President Zhang has revealed efforts to bring XB360 and Kinect to the mainland market." "China is a very important market, if we ignore it will look very stupid, the future where the money is like Kam."  Phil Spencer added. In an interview with Reuters, Rothe, chief Green CEO, had hinted that Ebox's design was designed to "compete with the Xbox Kinect in the Future", which meant that XB360 and Kinect would have a strong chance of landing in mainland China recently.  The obvious reason is that ebox should not be able to go abroad to challenge Microsoft for the time being. In mid-July this year, the WTO decision required China to further open its entertainment market to the US before March 19, 2011. Some analysts believe that Lenovo (United Green parent) layout of the home game business is to advance the market share and potential to enter the Chinese mainland to contend with foreign investors. (Edit/Ming)
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