Millet bikes may be available at the end of this year

Absrtact: Recently, the news about intelligent bicycles is endless, even the Zhang, who has just left the state digital, has openly said that he wants to do something for the love of the bicycle cause, so it will become different from this. However, compared to the Zhang simple mouth

Recently, the news about smart bicycles, even just quit long state digital Zhang also openly said that they want to love the "bicycle cause" to do something to make it from this later become different.

However, compared to the Zhang simple verbal stance, the two largest Internet companies in the domestic action to be more practical, one of the first is that the previous discussion of millet company, Lei in July this year released a photo of a carbon fiber road bike in the microblog, which triggered the industry's speculation on the millet bike, and then, Millet mobile phone Operation manager Zhong Yufei on the micro-blog also on the Millet bike, and later, more people in the industry said Millet has acquired a team, and millet bicycles may be available at the end of this year.

And another company relatively sold the mark son of millet to be abrupt many, but also more material some, that is Baidu. The previous, Baidu official confirmed that its Baidu IDL (Deep Learning Laboratory) is developing bicycle OS, the first car with the system of intelligent bicycle-like car "dubike" by Baidu and Tsinghua University to build together, is expected to be published in the fourth quarter.

As the current domestic hottest two internet companies, together in a certain industry trend will be forced to pry the whole market, but need to pay attention to, on the one hand compared to the car, bicycle intelligent pondering the nature of more heavy, on the other hand, although the last century, China is a big bicycle, But now people's life has been fully replaced by motor vehicles, bicycles have been subdivided into a small number of users of the means of transport or riding enthusiasts professional equipment, the overall market elasticity, but the overall imagination is not high.

So why do Baidu and millet enter this field?

Baidu: Artificial intelligence and the light landing of Baidu's brain

According to Baidu's own exposure, its smart bike to Baidu's brain as the core, integrated sensors, artificial intelligence, automatic control, large data analysis and many other technologies, according to the driver's geographical location, urban road conditions and environmental quality, riding habits and personality needs of comprehensive analysis, automatic planning of customized path. In the future, it will be open to all bicycle manufacturers by means of platform and interface.

In addition, the user information collection will be through the analysis of Baidu's brain, through voice interaction and the body hard interactive interface to guide users, and set up a cloud of large data health files. Through app and cloud data, Dubike will also build a cycling social network, provide route design, recommendation and analytics based on the Baidu map, and get through the Health Intelligence Device account system, synthesize the analysis based on the collected health data, and tailor the exercise plan for riders.

But these ideas don't sound so tempting, because it is also conceivable that if Baidu does not now do bicycles, but cars, motorcycles or skateboards, its use will be roughly the same logic and design; In addition, these functions are essentially based on the bicycle itself, not in the real sense of creative behavior. The more important question is whether the price of such a tall device is affordable to the civilian population. From the consumer's point of view, if only a means of transport, such a device is too cumbersome? And if you are a professional cyclist, what is the significance of smart bicycles? Moreover, faced with the need to replace the cost of the whole machine, the direct use of Garmin such professional riding equipment is not more cost-effective?

But Baidu's goal is actually very simple, that is, from beginning to end, the bicycle OS will only be in the Baidu brain planning under a project practice, although its prospects are far inferior to cars, but at this stage as a technical display and research and development of reference results are excellent, but including the opening of the Bicycle factory, can also be seen in advance to convey their future in the car networking area of attitude. Backward, the bicycle itself is not no market, as long as there are users to buy, Baidu to bring data on the accumulation and efficiency, which is groping for the specific application of large data model Baidu, there are substantial experimental significance.

Millet: Another blow to the offline ecology

But millet compared to Baidu will be less than a lot of road, because in large data and artificial intelligence, millet basically did not make a contribution, its biggest weapon is the brand appeal and the fan economy, based on this we can also imagine the shape of millet bicycle-product positioning should be urban leisure and commuting to the main, The target group is also mainly student groups, taking into account the current popular death-flying bicycles, as the latter only need a single speed transmission, the cost and the threshold is not high, it may become the first choice of millet, while in a short period of time, Millet will not be involved to be equipped with high-level kits, the price of thousands of professional sports bicycles.

In addition, because of cost and positioning restrictions, including navigation, calorie and mileage monitoring and the development of sports programs and other functions, millet will not be used for bicycles to develop the OS alone, but more with the millet mobile phone or millet hand ring pairing, rely on the latter to achieve most of the function. So it is not difficult to see that the significance of the existence of the millet bicycle is also in order to make their own online ecological more plump, and the reason for choosing the former, naturally because of the development of bicycles and the sales threshold is lower. But according to Baidu's thinking, perhaps after the temptation, the future introduction of Millet brand car really not just groundless things.

Summary

In other words, although Baidu and millet on the way of bicycle implementation will be very different, but its long-term purpose is consistent. Use a word to generalize is the same, and on the other is tall Baidu will be more market, or close to the people concise millet can capture users, early next year we can see the answer.