Millet CEO Lei appeared in the Spring Festival evening Millet mobile phone smashed money to do marketing

I believe a lot of people have found, millet in New Year's Eve to Spring Festival evening as a chance to advertise, Millet CEO Lei even appeared in the Spring Festival gala scene.

It is reported that Millet first participated in CCTV bidding last year, spend a huge sum of money eventually won http://www.aliyun.com/zixun/aggregation/35571.html "> Year of the Snake Spring Festival package." Many millet users February 7 that day received a message to remind: "The millet mobile phone" hehe "ads will be in the New Year's Eve 8631.html" > CCTV Gala 3 minutes before the premiere. "The audience also found that in the CCTV Spring Festival Gala promotional film, also appeared millet mobile phone figure."

Advertising film to young people as the theme, divided into 2B youth, bitter B youth, Niu B youth, the advertisement will be launched in the Spring Festival Gala 35 minutes before the CCTV set, in accordance with the practice of the Spring Festival evening Premiere 8 o'clock.

At the same time, Millet company CEO Lei and his old partner in Jinshan Baijun also appeared in the evening Gala auditorium, Analysis said, this is CCTV to give big advertisers preferential treatment.