Millet company released a new generation of four-core high-performance Millet mobile phone 2 generation

August 16 Millet Company released a new generation of four-core high-performance Millet mobile phone 2 generations later, the voice of doubt sounded again. Yi, Executive vice chairman and secretary general of China Mobile Internet Industry Alliance, immediately issued micro-blog said that the 2 hardware cost of millet mobile phone only for 1200 yuan, set off another controversy, caused by industry experts in a unanimous refutation. Morgan Stanley reported that the cost of the millet mobile phone excluding taxes and royalties was 1700 yuan.

Morgan Stanley published a report on Millet mobile phone 2, "a half priced IPhone in China", said in its report, Millet mobile phone 2 BOM plus manufacturing cost of 272 U.S. dollars, equivalent to 1700 yuan, which does not include tax and patent fees. Morgan Stanley's report was approved by the industry, Pan, analyst at the Huaqiang Electronics Industry Institute, then forwarded the report, saying that "Morgan Stanley believes that millet online marketing and direct sales will bring pressure to domestic and foreign brands, especially HTC." Morgan Stanley estimated 2 of the BOM plus manufacturing costs 272 U.S. dollars (RMB about 1700, no tax and royalties). The internet is subverting the traditional price system. ”

But Yi through the "exhibition" of this channel to obtain the news still set off a little waves, Mengqingxiang, a prominent figure, said in his microblog that the remark could not be accepted: "If this price can be made, someone must make a lower price, in fact, no one has such a high configuration, such a low price, indicating that the components can not be low to this extent." According to my understanding of the industry to calculate, the material is about 1800 yuan, the price of the spot absolutely slightly deficient. ”

Sun Changxu, a senior communications veteran, is not without a sarcastic comment: "The device standard for white-label handsets can be done." Many netizens followed the speech as "pure cottage thinking, so that Samsung Lenovo Huawei sentiment." ”

In Sun Changxu Professional report pointed out: "At present, the price of ogs screen than the ordinary screen more than 20%, about 13-15 knives, and its lower HD PPI Retina display is said to be sharp special, more than the general screen expensive out many, quotes 30, two together about 50 knives." But by the end of the year the Price drop space and 15–20%. In addition to Lai Bao, Shun Lee, Yu Shun and so on are doing ogs, process slow 2-3 months.

Just yesterday, the Millet mobile phone 1S opened in yesterday's first round of purchase activities, 200,000 mobile phones in 29 minutes 36 seconds by a grab and light, millet mobile phone 2 in the industry is louder, an entertaining speech can cause such waves, this situation is really rare in the internet sector.