Million to join the Secret Chinese vertical killer

Source: Internet
Author: User
Keywords Killer 锏
Tags content economic economic benefits economy high higher internet internet +
In the fanatical fans million yuan to support the Dream Dream into the new machine for a long time, aspect of Chinese network was born a million heads of state. Hardcore reader 'Ono this evildoer' also come up with a million huge sums of money to support the 'War of War princes' new work, "Snow Blade." Just less than a month's time, there have been two fanatical readers with huge sums of money to support favorite authors, so that vertical and horizontal Chinese network's supportive mode triggered by the economic era of the fiercer emerge. The impact of the online literature market on the traditional market has long been clear. Now that the mobile internet boom and the reading platform have also shifted from a single area of ​​computing to mobile phones and tablets, the number of users of online literature has also increased dramatically. As a mobile Internet application that captures the fragmentation time better, cyber-literature will undoubtedly enter a new era with the rapid popularization of smartphones. Correspondingly, the frequent actions of vertical and horizontal Chinese network and even the springing up of various literary sites generally are all in the future possibilities of snatching the online literature market in the mobile Internet era. On the other hand, the increasingly prosperous Internet market will inevitably be reflected in the number of readers and the author's income. According to industry estimates, the author dreamed that the gods and flames of opera princes simply because millions of join will get a lot of after-tax income . In addition to these two staggering high support cases, it is a very hot and popular small supporters. With the support of mass readership, the amount of support for the hundred and thousand yuan is also brought to a large amount after the aggregation Web authors can not reap the benefits of traditional markets. At present, the usage rate of online literature is as high as 42%. With the rapid growth of mobile phone readers and utilization of fragmentation time, this figure is still likely to continue expanding. With the convenience of handset payment and better performance on the PC side Paying habits, we can say that the popularity of mobile networks for the network literature provides a better development prospects. But from another perspective, online literary platforms also need to serve more mass readers, the supply of content is higher in quantity and quality than in the past. Aspect Chinese undoubtedly readers to join the pattern to achieve the ultimate, the author's value and reader's needs are closely linked together. On this platform, the author will first obtain the benefits of copyright signings, and at the same time, will continue to receive economic benefits from readers' popularity according to the popularity of the works. This means that the more you meet the author of the reader, the higher the benefits it receives. This is a business model that allows readers and authors to establish deep trust relationships, or a fan economy model. The value of the author's extreme work will be fully demonstrated through the support of the readers. How to satisfy the readers will become something that the author of every aspect of Chinese must take seriously. Readers who receive the respect of the author will obviously form a deeper supportive relationship with his favorite authors, thus forming a virtuous circle and expanding the fan economy. In addition to the long-term readership, the Chinese language portal is also devoted to maximizing the value of popular works. In addition to the successful case of "Saint Kings" and other works, "My Name is MT" , "Long live the King" and other works of the mobile game empowerment is also very successful help the author to enhance the value of copyright cases. On the other hand, according to the information released by China Studio during ChinaJoy this year, the film adaptation of "Sheng Wang" may also be in operation. In the media, especially CCTV such a high-quality exposure of resources, the aspect of Chinese network is also strongly promote their signatory authors, to help them enhance their visibility, import more fans for them. On the one hand, ASX has been signing contracts to cultivate potential authors to create content for his readers as well as authors who are constantly packaging and marketing their own platforms, giving them a higher profile and in turn, attracting more readers This platform, but also to these authors bring better economic benefits. At present, there are more than 100,000 books of vertical and horizontal books, with over 2.6 million independent IPs and over 60 million PV at the same time. In terms of numbers, it is not only a superior platform for the domestic net market, but also enjoys the leading position that is not easily reached by other platforms due to the concern of the mass media such as CCTV. And on this basis, the aspect of the Chinese network is also constantly strengthening the user experience on the mobile terminal, so that multi-end reading more comfortable and convenient, so the current mobile reading has more than one-third, mobile reading about 50% growth in The layout of the mobile Internet has also gained initial success. In the development of a network platform is also the content, relying on the author training, reader support, copyright operations and brand packaging and a series of operating systems support the use of the author to serve the reader, the reader for the author to generate revenue this killer, fans The operation of economy has formed a virtuous closed-loop and avoided the risk of short-lived. Its future potential is worth the wait.
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