Millions of the secrets of the Chinese network

In the enthusiastic fans million yuan to support the dream machine new works not long, vertical and horizontal Chinese network was born a billionaire leader. Hardcore readers ' small wild this evil-doer ' also took out millions of huge sums of money to support the ' War play Princes ' new works, "The snow in the fierce knife." In less than one months, a succession of two avid readers with millions of dollars to support the author, so that the Chinese network to join the model of the fans of the economic era of the first show. The impact of the online literature market on traditional markets has already been obvious, and now the mobile internet has flourished, and the reading platform has shifted from a single domain of computers to mobile phones and tablets, and the number of users of online literature has grown occasion. As a mobile internet application which can catch the time of fragmentation, network literature will undoubtedly enter a new era with the rapid popularization of smartphones. Correspondingly, the frequent movements of Chinese network and even springing up the new literature sites, in essence, are robbing the mobile internet era of the future of the network literature market possibilities. On the other hand, the growing prosperity of the Internet is bound to be reflected in the number of readers and the author's income. The recent Chinese network has appeared two readers for their favorite author "to join" the million Yuan case, according to industry estimates, the author of the Dream Machine and the war drama princes simply because million to join will receive a very expensive after-tax income. And in these two daunting cases, is very hot and popular small support, in the vast number of readers, supported by hundred, thousands of dollars to join the sum after the summary also brought to a lot of web writers in the traditional market can not obtain income. At present the network literature utilization rate is as high as 42%, as the number of mobile phone readers increases rapidly and the time utilization of debris increases, the number is likely to continue to expand, with the help of the convenience of mobile phone-billing features and better pay habits than the PC side, it can be said that the popularity of mobile networks for online literature provides a better prospect. But on the other hand, the network literature platform also needs to be more service to a large number of readers, the content of the supply in terms of quantity and quality compared to the past has a higher demand. There is no doubt that the mode of the readers to join the ultimate, the author's value and the needs of the reader closely together. On this platform, the author will first get the benefit of the copyright contract, and according to the popularity of the work, will continue to receive financial feedback from the audience. This means that the more satisfying the reader's author, the higher the gain. This is a business model that allows readers to build a deep trust relationship with the author, or a model of a fan economy. The value of the author's works will be fully displayed through the readers ' support, and how to satisfy the readers will become a serious matter for every Chinese network author. And the reader who gets the respect of the author will obviously form a deeper support relationship with his favorite author, and then form a virtuous circle, so that the fan economy can be expanded continuously. In addition to the long-term benefits of the reader, the Chinese network is also working to maximize the copyright value of the popular works, in addition to the "Holy King" and otherWorks adapted to the operation of online games and success of such cases, "My name is Mt", "Long Live King" and other works of the Hand tour authorization is also very successful to help authors promote the value of copyright cases. On the other hand, according to the information released during the ChinaJoy this year, the "Holy King" film and television drama adaptation work may also be in operation. And in the media, especially CCTV, such as high-quality exposure resources, the Chinese network is also trying to promote the signing of its authors, to help them enhance visibility, for them to import a larger number of fans. On the one hand, Chinese network in the continuous signing of the development of potential authors to create content for his readers, but also in the packaging, marketing their own platform to grow up the author, so that they gain a higher visibility, in turn attract more readers to the platform, but also to these authors bring better economic benefits. Currently there are more than 100,000 books in the stock, independent IP over 2.6 million, PV super 60 million. From the digital point of view, not only the advantage of the domestic network market platform, at the same time because of CCTV and other mass media attention, its social visibility also has other platforms are difficult to reach the leading edge. On the basis of this, the Chinese network is also constantly strengthening the mobile end of the user experience, so that more than the comfort and convenience of reading, so the current mobile reading has more than One-third, mobile reading has about 50% of the growth in the mobile Internet layout has also been the beginning of success. And in the context of the development of a web platform, rely on the author training, readers, copyright operations and brand packaging, such as the support of a series of operating systems, the use of the author for the reader service, readers for the author of the creation of the killer, the fan economy to form a benign closed loop, to avoid a short-lived risk, Its future potential is well worth looking forward to.