Min Tao: Some methodological experiences on the promotion of Talent network share

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Today's talent site is the dale, everywhere. A slightly larger talent site Some start is relatively strong individual to do, and later developed into a company, some of the more powerful human resources companies to run the site, such as education and training, headhunting and other business-oriented Wuhan high-end human Resources Management Co., Ltd. run the high-end talent network, The third situation is dedicated to the talent site for the main business companies, such as worry, Zhaopin and other sites. The development of any Web site can not be separated from the early promotion, then the talent site is how to effectively promote it? Next Min Tao and everyone an erotic to discuss the specific promotion methods of talent Network:

First, the knife is not mistaken for firewood, good website to use a good program

Whether it's an individual or a company that wants to be a talent net, in the early stage of the construction station will choose to apply the more commonly used talent network procedures, Wuhan High-end talent network is also, Wuhan high-end talent network from the beginning of last year's online operation, so far less than a year, because the company before the line to do the human resources management business, So for the network recruitment this piece is still relatively blank, so also did not use what technical staff, on the selection of a commonly used talent network procedures, after my months of observation, I found that the talent network program there are many deficiencies and to be perfect places, such as many pages do not have keywords, description and so on, although said no impact on Baidu , but there are some effects. And according to my survey of the current online hot talent network procedures are more or less there are some need to improve the place, so if you want your talent network to get better development, you must have the ability to modify the program, the ability to process the image, if you are a person you will not, do not recommend to do. If the company, please a network technology commissioner and a graphic artist, this is necessary, and then you know why. So the first step is to choose a good program and a fully manage and modify the Web site procedures and interface of the team.

Second, do not rely entirely on SEO, offline promotion effect better

Although now is the era of Internet of things, but we still can not ignore the power of traditional media, after all, many job seekers and businesses for the internet is not so cold. At this stage of China, the influence of traditional media is still far greater than the network, especially for the domestic site, television, newspapers, magazines and other media effects can be said to be immediate, which is why so many sites like hype ——— by attracting media, In particular, the attention of traditional media has achieved the role of propaganda. The promotion of talent website, should be integrated in the whole enterprise propaganda work, in all advertising, exhibitions, all kinds of activities should be in a significant place in the site of the company's talent website, and do the appropriate introduction.

Third, ad everywhere, to have "brain Platinum" type of advertising awareness

The website of the talent network as a daily work of the necessary things. In addition to the right amount of advertising campaign, there are a lot of daily work to do, for example, add the URL to the envelope, stationery, business cards, handbags, coupons, leaflets and other office supplies up; Corporate building modelling, corporate banner, corporate signs, public signage can increase the exposure of the site; Enterprise Interior building Environment, such as the internal common signs, shelves and so on to join the website of the talent site, all kinds of transportation, company staff apparel, product packaging, the company's usual gift, the company's various printed publications, and so on ... To be able to fully use these promotional tools, we actually need to design the company's CI (Enterprise Identification System) to take into account the factor of the site, the site is actually a basic element of CI design, I went to high-end talent network of Wuhan high-end human resources management company to understand, Their company for employees to create a unified business card and the Web site, and the design of a variety of leaflets, brochures, etc. with the word "high-end talent network" promotional items, this is Min Tao want to share and everyone can simply do things.

Four, on-line promotion, is also the online promotion, this believe everybody is not strange

The most commonly used is to add links, then through the blog forum to increase external links, to join the site navigation and major search engines to make the site appear on the major sites, while considering the content of the major sites with the cooperation or with the local media, such as local talent newspaper published your website name and Web site, You help them to promote their products on your website.

Know what is known, to care for the enemy, to make friends with opponents is better than to be enemies

Talent site is to do the early stage of the regional nature, do not have the national very tired of the cost, so the primary opponents of the site is the local people's opponents is the local talent site, or take me more familiar with the high-end talent network to examples of it, High-end Talent network domain name is chinagdhr.com, this domain name and the Chinese talent network chinahr.com seems to have similar, in fact, it is estimated that the company may want to do a nationwide recruitment site, so the use of chinagdhr.com domain name, although a bit longer, but I think it is very good to remember, However, the company mainly has Beijing and Wuhan two points, at present, the main want to develop the recruitment business, so for high-end talent network, called Wuhan high-end talent network seems more appropriate, they are facing Wuhan and Hubei province, some recruitment sites, such as Naj, Wuhan worry and other sites, so face a great challenge and pressure, So if you go to avoid some of the sharpness to make your site stand out? Min Tao here to tell you, do not because you are peers are hostile to each other, try to make friends with each other, you will learn more progress faster, and Wuhan high-end talent network is to do so, so now the amount of Web access is also slowly rising. Say the user experience degree, as the manager of the talent website, we should often from the user's point of view for them, to think how to let them find the ideal job, how to let users express the input of personal information, electronic resume to improve efficiency to find the ideal job.

All right, about the promotion method of the talent network experience sharing today Min Tao is here. This article original starting in Min Tao blog http://www.mintao.net/blog, more website promotion Experience Exchange, please feel free to pay attention to Min Tao blog, you webmaster friends, goodbye.