Min Tao: Website article editing skill successful net arranges must read

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

The original article is glorious, plagiarism others article shameful era seems to have passed, the website article edition becomes the website operation Management indispensable one daily affairs, the network edition (for short is the net arranges) cannot each article have to write itself, first is the quality although high but the efficiency is not high the quantity which the daily renewal is low the enterprise cost is high. Second, it is impossible to do a daily writing around a theme or industry site, so pseudo original came into being, the false original appearance is not in the search engine appeared only, since ancient times, some steal machine tricks of the people used, so it is not a new technology, do not need to have how many worship and reverence. Well, gossip does not say much, Min Tao today to talk about the skills of website article editing, how to make a good network, how to achieve a successful network.

1. The successful net arranges must read: does a professional ethics title party

The so-called good title is half the success of the article. The first thing the reader sees is your title, which attracts him, and he will be interested in clicking on it. This is also a prerequisite for good articles.

Put aside the portal does not say, the Enterprise Station editor, in the title, the first to consider the SEO problem. How do people search on search engines? For example, you do an orthopedic hospital site, "Wuhan's best orthopedic hospital is where", "what is the symptom of cervical spondylosis", "cervical spondylosis should be treated" and so on, these are likely to be used as a keyword search. If the title is right, the search engine will bring you a lot of traffic every day.

Another article topic must be concise and clear, at a glance, let the reader know what you want to say, do not involve too deep professional terminology, also do not use pun, metaphor and other language skills, corporate article is for ordinary people to see, not take to run for the Nobel Prize for literature.

2. Successful network must read: content for the King

The purpose of writing an article is to tell the reader what to know, so that the reader to the enterprise to produce a minimum of understanding and goodwill, and then consultation, consumption. So be sure to consider from the customer's point of view, customers want to know what, you tell him what, straightforward, length should not be too long, don't forget to add customer service links. You wholeheartedly for the sake of the customer, the customer will give you money to earn. At the same time search engine also constantly enhance the user experience, your article has a meaningful access to the user point, search engines will also recognize your site to enhance the weight of your site.

3. The successful net arranges must read: the false original technique

If you are not going to be original and want to modify someone else's article for your own use, then you need to know some pseudo original techniques.

① title must be changed.

② article First 100 words and the end of 100 words to write their own.

③ in the middle part of the substitution of synonyms, reverse the order of the paragraph, the content to do appropriate additions and deletions, but to ensure that the article fluent.

④ keyword density is guaranteed between 2%--8%.

This way down, you modify the article will be able to ensure that Baidu included, even a better than the original ranking.

In addition, the integration of several articles, with their own words summed up to make it a new article, this is more than a simple modification of the article technical content and higher.

There are many editors complain that Baidu does not include their own articles, then first or reflect on whether they are too lazy, do not want to make too many changes. Finally incidentally, the search engine often adjusts the algorithm, the collection station will gradually be shielded, only original or close to the original, is the site long-term development of the plan.

4. The successful net arranges must read: completes the inside chain

Whether from the convenience of users, or SEO angle, you should do a good job within the chain. What is the inner chain? is the link between the pages in your site. Links can be added to the article in the keyword, at the same time can be done after the article "related articles recommended."

For example, "What are the symptoms of lumbar intervertebral disc herniation," In this article, you may write, "There are many types of lumbar disc herniation, lumbar disease, leg pain is the most common." "Then in this" lumbar disease "and" leg pain ", you can add the link anchor text, point to your related page. In addition, after the end of this article, the relevant content recommended, "the treatment of lumbar intervertebral disc protrusion" "Lumbar disc herniation after the operation of attention", can be added linked anchor text. Convenient reader, increase PV, facilitate optimization, help rank. Min Tao also can add a link anchor text in this article, how the website editor carries on the career plan to have the future.

The role of the chain is very important, here is not much elaborated. Need to remind everyone is that the link to add the nature, not too far-fetched, an article link should not be too much, two or three is enough, too much will affect the reader's visual effect, so that readers have disgust, too far.

It says so many Web site article editing techniques, do you use the above article editing skill in the daily network editing work, if some skills have not tried, hurriedly try it, you will find, in fact, the network editing skill is not a legend, the success net arranges with you only one step, still waits for what, Try it with the tips above. This article is provided by Wuhan Orthopaedics Hospital (http://www.whgyt.com/) Min Tao, reprint please keep the link, thank you.