Mining gold deposits in statistical data

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We know that the long tail keyword can bring good traffic to the site, so how to find the long tail keyword?

One way is through search engine related searches, such as the previous Baidu has a special tool to query related keywords and search heat.

The other is to analyze our statistics to find out some valuable long tail keyword for further optimization. Especially for the content of the site, sometimes inadvertently an article can bring us unexpected large flow of keywords. My approach is to look at the top 10 of keywords that are searched every day, and then check the rankings of these keywords in search engines, in general such keywords ranking in the first 2 pages, and these keywords are generally relatively cold, but some traffic is indeed good, relatively small competition, appropriate to do some optimization after the first 3, or even the 1th.

Another is to analyze our site search data, like dedecms in the background can query the user search data, and see whether the search keyword has the corresponding content to match. For the search results, we can add content for the keyword, but also consider modifying the search results template, for the search structure is empty keywords can leave the user contact, when we add the appropriate content to notify the user. On the one hand can obtain the user's contact information, this is very important to the website, on the other hand can enhance the website stickiness to improve the user loyalty, simultaneously also can add a good long tail for us, may be called one stroke three.

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