Ministry of Commerce issued a dispatch to encourage shops to open shop will organize electric sales promotion

Silicon Valley November 22 according to the news of the Beijing News (reporter Shen Yu green Lin Chiling) The Ministry of Commerce yesterday issued "on promoting the implementation of E-commerce Applications" (hereinafter referred to as "implementation of the Opinion"), which put forward 10 measures to help e-commerce enterprise development. It is proposed that by 2015, China's e-commerce turnover of more than 18 trillion yuan.

Will organize the electric dealer to do the on-line promotion

"Implementation Opinion" said that we should adhere to the market-oriented, enterprises as the main body, the use of market mechanisms to optimize the allocation of resources, formulate the local E-commerce development policy, focusing on the development of retail, cross-border trade, agricultural products and life services in the field of E-commerce.

And for the recent years increasingly become online shopping "fitting room" department stores and other traditional retail enterprises, the Ministry of Commerce encouraged them to "open shop" to achieve online resources complementary and application synergy.

Ministry of Commerce spokesman Danyang said earlier, "double 11" period not only the network retail performance gratifying. "The implementation of the opinion" affirmed the "double 11" such promotional methods, said the organization of electric dealers and traditional retail enterprises to promote network consumption for the purpose of various types of online shopping promotion activities.

The implementation of the opinion also proposed that the production enterprises and foreign trade enterprises, especially small and medium-sized enterprises in the use of Cross-border E-commerce to carry out foreign trade to provide the necessary policy and financial support. The state will also encourage electric business enterprises (including Third-party E-commerce platform, financing guarantee, logistics and other services enterprises) to "go out" and set up service agencies outside the country.

"The most necessary support for the electricity business Infrastructure"

E-commerce has developed rapidly in recent years. 2012, the total amount of e-commerce transactions in China exceeded 8 trillion yuan, an increase of 31.7%.

Analysys International analyst Li said, according to the normal development of e-commerce, no need for government support, by 2015 can also achieve the target of 18 trillion. Li that the current E-commerce needs to support the infrastructure, especially logistics and personnel training, these two are China's largest e-commerce short board. Second, the Government should standardize the operation of mature e-commerce enterprises, including after-sales service, as well as the tax system.

There are also concerns in the industry that government support may also bring reaction. In this respect, Li said, when the tube, improper tube is let go. For example, mature e-commerce enterprises and industries, the government should be regulated to standardize, improve the buyer's shopping experience, but for agricultural products, such as in the field of E-commerce, it should be bold to let go, let enterprises to explore their own development.