Minsheng Bank explores innovative O2O payment model

This 11 holiday friends may have found out, sightseeing tour of the major scenic spots and added a new weapon, customers open the livelihood of mobile banking, in addition to the fast purchase of tickets, train tickets, but also the use of "attractions tickets" to understand the tourist destinations in the region of the major scenic spots, at any time online to order scenic tickets and enjoy exclusive special Offers This is the Minsheng Bank for the donkey Friends of a new feature of the mobile banking services, indicating the Minsheng bank around the market demand to enrich the mobile payment scene, extensive development O2O payment market intentions and tendencies.

Internet finance has been showing an accelerated development trend, the Chinese banking industry has fully realized that the O2O of this link line, the new model under the line of the explosive power generated. On line, direct-selling banks, proprietary dealers and micro-credit banks are all actively trying areas, but as the basic tool of mobile payment, mobile banking is the focus of continuous exerting power.

Since this year, around the public "eating and living to buy entertainment" as well as customer focus on hot applications, popular services, Minsheng Bank to create a number of mobile phone banking services for the convenience of the people's mobile life. Only take traffic as an example, this year, the bank's comprehensive upgrade business travel services, further optimize the ticket, train ticket purchase process, without jumping to third-party cooperative merchant platform, directly in its mobile phone bank can quickly pay, simplifying the operation process, improve the security of payment. In addition, Minsheng Bank has launched a mobile phone bank car friends service to facilitate customers through mobile phone bank online taxi, to provide more than the payment of penalty services.