Yi View analyst Shou Send said, Regiment treasure scale expansion, homogeneous competition can bring only trading volume, cannot profit, once the management attitude cooling will be unsustainable. He predicts that more than half of the first camp will be eliminated this year.
"IT Business news Network comprehensive report"
(Reporter Suk) February 7, is the Mission Treasure CEO of Spring Thunder to employees and business commitment to the deadline, people finally wait until the company opened the door, a large number of employees and more than 30 businessmen came from all over to say. But a whole day the spring Thunder did not appear, and only a part of the staff were paid, and is December 2011 wages. It is speculated that this is the tactic of the regiment treasure Net.
Group Treasure NET Financial director said, January staff wages will be extracted from "overseas injection", the money will be in sync with the merchant arrears, starting from today, and promised that all registered businesses will pay off the arrears within 3rd.
However, it is understood that the current mission Treasure Network headquarters, Beijing Branch station and customer service agents are all squeezed in the United Building 19 floor of the two offices. Prior to this, the Mission treasure net leased the building 15 floors, 19 floors two-storey office area.
Staff said, "Last year due to the sharp layoffs, Beijing Branch and headquarters of the merger, customer service also moved to the 19 floor." Now there are only 3 people in Beijing Branch, a director of two sales, customer service also no one to work. ”
Another employee revealed that the site's data could be "cleared 0" recently and said the site's workforce is simply unable to maintain the site's operations. Reporters in the name of the consumer to call a Beijing catering business, the businessman said, because the group treasure network funds problems, is no longer receiving the holding group coupons consumption customers.
The group treasure encounters, or the capital meets the cold, the industry early period brutal growth causes the blood loss consequence. The next wave may be coming soon. A year ago, Ren once said that the knockout stages of the industry are coming. Unexpectedly, the outside world now thinks that the group treasure may become the first knockout stage to fall the big purchase net.
Alexa data show that, starting in mid-December last year, the group treasure traffic fell sharply, a decline of more than 70%. Insiders revealed that the flow of the plunge, is largely the company's early launch of a large number of ads expired, but did not cultivate the number of loyal users.
Yi View analyst Shou Send said, Regiment treasure scale expansion, homogeneous competition can bring only trading volume, cannot profit, once the management attitude cooling will be unsustainable. He predicts that more than half of the first camp will be eliminated this year.
At the end of the day, Tuan Bao Network announced the investment of investors at home and abroad. Although the spring Thunder on the micro-blog repeatedly released news to appease the people, but there are still insiders doubt this. Close to VC industry insiders also believe that investment does not necessarily exist. "Investors value the enterprise's operating team, to the current status of most of the staff turnover, capital continued to follow the possibility of little." ”
However, the Internet analyst Changhao speculation, from the current situation of the Mission Treasure Network, the last round of investment in the group treasure Net investors continue to be more likely to vote. "Because the investors before the business collapse will have a lot of losses, so some gamblers mentality of people may come to gamble again." "Changhao that, in addition to the above possibility, also does not rule out the Spring Thunder" out-of-pocket ", or uses the information asymmetry to persuade some not to understand the Chinese market overseas investor.