local time in Monday, including Verizon Wireless, At&t, NTT DoCoMo, Deutsche Telekom, China Mobile, Vodafone, including the global 24 mobile operators in the Mobile World Congress announced the establishment of "wholesale applications Community "(WAC) plan.
WAC will be the platform for launching mobile app stores, providing a single "portal" for mobile app developers.
WAC is designed to address the "fragmentation" of the mobile App Store. At present, there are more than 30 mobile app stores in the market, the most successful 12125.html "> Apple App Store, with more than 140,000 apps." Other handset makers and mobile operating system vendors have also launched their own mobile app stores. Nokia Ovi Downloads more than 1 million times a day, and RIM, Google and Microsoft have their own mobile app stores.
In addition, Getjar and other companies also launched the independent mobile App store. While other mobile app stores have been successful, they are far less than the Apple App Store.
In addition to 24 mobile operators, WAC's members include the GSM Association, as well as LG, Samsung, Sony Ericsson three handset manufacturers. WAC's global handset user is 3 billion.
The problem for WAC is that mobile app stores need to support many different devices and mobile operators. One of the big advantages of Apple's App Store is that apps are only for a handful of devices, and the applications on the device are consistent and are controlled by Apple.
WAC will make it easier for application developers to generate revenue through applications. For developers to sell paid applications, it is important to integrate the payment process into the mobile phone bill.