At present, domestic is a wave of mobile phone domain name registration, some well-known domestic brands have been registered. It is understood that since October 2006, mobi mobile domain name Global Official registration body Dotmobi began to launch in the world. mobi mobile Domain name registration, the number of global registration has reached 60多万个.
Last week, according to China's largest domain name registration and virtual host service provider China WAN Network provided by the monitoring data show that the current China's Mobi domain name registration volume of about 100,000, in the second place in the world. At the end of November last year, China's. mobi Domain name registration amount is only 30,000.
What impact will the mobile domain registration craze bring to the enterprise? Compared with the traditional. com domain name, what is the difference between Mobi mobile domain name? What will be the future trend of mobile Web sites based on. mobi domain name? With the industry and readers concerned about these issues, last week, The Times reporter and China Wan South Region general manager Wu Shen had some exchanges. mobi Domain name registration volume has been about 100,000
Information times:. mobi mobile domain name as a new thing, and the current well-known. com domain name compared to what is its characteristics?
Wu Shen:. com domain name is regarded as the exclusive domain name of the traditional internet, the domain name that the enterprise chooses by default is. com. mobi mobile domain name is designed for mobile web sites, traditional domain names have been corresponding to the traditional site, the need for a new representative of the Internet's exclusive domain name to do, In the future people will be accustomed to using. mobi mobile domain name, just like the traditional Internet. com domain name is dominant.
Information times: It is understood that there are currently registered enterprises. mobi Mobile Domain name phenomenon, what do you think of this phenomenon?
Wu Shen: I think, the domain name investment upsurge actually promoted the brand protection consciousness of many enterprises. At present, our country's Mobi domain name registration quantity already has about 100,000, occupies the second place in the world. For enterprises, mobile domain name is an enterprise in the mobile phone Internet logo, enterprises in the promotion of traditional domain name at the same time can promote mobile domain name, spend the same money to do a variety of publicity. So the sooner you put in the money, the sooner you will make money. At the beginning of the 3G era, in the mobile internet market ahead of the card position, with the lowest input to obtain the maximum return.
Mobile sites will be new nuggets
Information times: Can you give us a description of the future of the mobile Web site based on the Mobi domain name?
Wu Shen: I think,. mobi Mobile website application is very promising, its market potential is very huge, it is possible after the traditional internet, become another new nuggets, it industry and many enterprises can find great business value. At present, the world's mobile phone users have nearly 3 billion, only China's mobile phone users are close to 500 million, and the number of mobile internet access has reached 120 million, with the current 150 million of the traditional number of Internet access is only a difference of 30 million. By the end of this year, the number of Internet users will surely exceed the number of Internet subscribers.
According to our survey, Guangzhou consumers have a mobile phone ratio of up to 97.8%, but only 35.4% of the people have a computer, people can always take a mobile phone, but it is impossible to take a computer at any time, with mobile phones can be anywhere online.
Information times: In fact, the mobile phone can also be on the traditional internet, compared with the traditional internet, mobile web sites can reach as rich as the traditional Web information?
Wu Shen: The traditional Internet information is indeed rich, but with mobile phone access, because of the screen, the Internet page will be distorted, not suitable for browsing. The mobile site is designed for mobile phones, very easy to browse, and can also be viewed on the computer.
Mobile Internet is actually a small internet, mobile internet has cross-platform characteristics, can achieve with the traditional Internet docking. The functions of the traditional Internet can be realized on the mobile website, such as: Browsing news, chatting online, online games, understanding the stock market information and stock trading, downloading chord ringtones and color pictures, etc.
I think, with the advent of the 3G era, the speed of mobile phone network will be greatly improved, and the rate will be declining, these can be compared with the development of the Internet. Because of the unique differences between mobile phone and PC, will make the application of the domain, the application of the model is very different, will emerge a lot of unique applications, is the current Web site can not be replaced.
Registration should choose Brand Service provider
Information times: Currently available in China. mobi Mobile Domain name registration service providers have a lot of competition is also more intense, in the promotion. mobi mobile domain name registration, million net will take what kind of marketing strategy to win more users?
Wu Shen: As China's leading enterprise of Internet industry, China million nets the first exclusive launch of Mobile website, will bring new marketing model for enterprises to explore blue ocean.
At present, the domain name registration market is mixed, mixed, some fraud, malicious registered means. Enterprises Choose Mobile Domain name to consider more is the application and protection, select service providers should choose to put the heart trustworthy brand registrars. At present, million net. mobi mobile domain name registration volume ranked first in the country, now the popular mobile phone web marketing model, is made by the million network and promote. Registered through the million net. mobi mobile domain name can be free to access the million-net mobile website site tools, you can also directly choose million Network mobile phone website package.
People profile
Wu Shen, Hunan People, graduated from Hunan University (Hunan Finance and Economics College) economic secretarial major, study in the Chinese People's University marketing major. Once in the "Guangdong Business newspaper" and other media work, 1998 into the Hong Kong Pan-Asia Company, the whole body into the Internet, 2000 into the Beijing Letter Sea Technology, March 2003, into China million network to assist in organizing Guangzhou branch; November 2004 Ren Wan Network Guangzhou company deputy general Manager One months after the promotion of the general manager of Guangzhou Branch and the general manager of South China, the overall responsibility for China's five southern provinces business, under the jurisdiction of Shenzhen, Xiamen branch.