Mobile Internet Information consumption will exceed 2.16 trillion next year

Recently, China Internet Association Secretary-General Lu Wei in the 2014 China Internet Conference news conference revealed that 2013, the overall scale of China's information consumption reached 2.2 trillion yuan, an increase of 28% per cent. And according to the relevant data show that By 2015 mobile Internet Information consumption will reach 2.16 trillion yuan (not the "overall" consumption scale described in the above paragraph). He pointed out that the rapid development of the Internet has led to steady growth in information consumption and is gradually becoming a new engine to boost the economy.

On the one hand, with the comprehensive implementation and implementation of the "broadband China" strategy, the network infrastructure supporting information consumption has been perfected continuously, and the network platform of information consumption has been further strengthened. The issuance of 4G licences will further release the innovative enthusiasm of application services, thus opening up a new space for the development of information consumption. Driven by the rapid development of the Internet, the scale of information consumption in China has been expanding, 2013, the overall scale of China's information consumption reached 2.2 trillion yuan, an increase of 28%.

On the other hand, based on E-commerce, mobile Internet Information consumption is showing a rapid growth trend, China last year, the net retail turnover reached 1.8 trillion yuan, is expected to be more than 3 trillion yuan in 2015, accounting for more than 10% of the total retail sales of consumer goods. Information consumption based on mobile internet has become the most active, permeable and influential area of innovation. Relevant data show that 2015 mobile Internet information consumption is expected to reach 2.16 trillion yuan, mobile Internet information consumption increase in the proportion of GDP will reach 1.44%.

Finally, Lu Wei said, with the rapid development of the Internet industry, intelligent terminals, mobile Internet, large data, cloud computing and other emerging products, applications and services will promote information consumption continues to maintain strong growth, a new round of consumption hotspots.

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