Mobile Internet profit model debate: Giants and grassroots alike
Source: Internet
Author: User
When we send the profit model of mobile internet hope in HTML5, Google glasses and other new technologies, should be in the change of ideas. In fact, the mobile internet has already been globalized, and the user is always picky, not because you are the industry leader to choose you, and not because you are the entrepreneur to let you off the horse. When the Great Wall Association co-founder and COO Bo Yiqun and his colleagues have traveled back and forth from Beijing to Silicon Valley-Tokyo, they may be more aware than most mobile internet practitioners that the mobile Internet is a global business. This globalisation, not just for mobile apps like Apple apps, but also for the global mobility of practitioners of different nationalities, and even the globalization of the mobile internet world. In fact, when the network Herald reporters came to the Great Wall's office, they were preparing for the global mobile internet Silicon Valley Conference (Gmic SV) this October. In an interview with the network leader reporter, Bo Yiqun said that the two years of mobile internet interaction between China and the United States more and more obvious, the U.S. attention to China is more and more. There is no doubt that a global event of 5000 people in Silicon Valley will be a sign of their official foray into the United States, and that there can be a lot of income-though Bo Yiqun insists that "the Great Wall will not pursue income but influence and appeal". If you know something about a domestic mobile internet company/Developer, you will find that there are more and more companies and individuals who hold this idea and put it into practice and get something out of globalisation. Therefore, in this interview on the mobile internet profit model, the reporter heard the most words, is "mobile Internet is the topic of globalization", or "out of the mobile Internet to view the mobile Internet profit model", or "change the angle of thinking" ... This is really refreshing. Earlier, the "mobile Internet no longer make Ma teng" and so on, and look at the wind and sing the voice of the mobile interconnection of the words, almost to hope that the Nuggets mobile interconnection of the entrepreneurs feel despair. There is no doubt that we want to hear a different voice and believe in the logic that their thoughts derive from a great deal of practice and will have a positive impact on the industry. The Internet columnist and it commentator said that mobile games are really attractive, the better the game, the more attention and time they attract, the more likely it is for users to pay. However, if the mobile power provider can solve the problem of good faith and payment, the potential for future development will be enormous. At the same time, he believes that the potential of mobile internet advertising has not been played out. Eric Consulting Group product director Sun Yixi that the foreign mobile Internet is from the commercial application of natural transition to high-end people, and the first wave of mobile internet users are relatively grassroots, but now, the domestic mobile interconnection has been in the process from the grassroots to high-end transformation. There is no doubt that this objectivity is easier to calm when exploring the profit model of mobile internet. About movingThere is almost no standard answer to the problem of the profit model of the Internet, or 1000 practitioners will have more than 1000 answers. Carey, senior analyst at the National Gold Securities Institute, is starting from a large data perspective. He argues that the mobile internet generates huge amounts of large data, and that future big data will become assets, "and that the most sensitive information from the data stream is being fragmented, but also the most alive and commercially valuable." "There are six business models around these assets, including rental data, digital media, data enabling, data space operations," he said. Take the data space operation mode as an example, now the network disk, micro-disk belong to this class. What's the good of it? Carey said, because the mobile terminal itself storage capacity is very limited, so the network disk is the first storage capacity of a make up, second can facilitate users to quickly share information, third, and device-independent, even if the phone was lost without impact. "In the future, these service providers become a synthesizer of personal information and a comprehensive provider of personal services." "This view looks very avantgarde, but in fact, companies have been active and fruitful." One of the most outstanding, when Bo Yiqun in the interview with the praise of Evernote (impression notes). The services provided by Evernote are actually very simple, allowing users to "make use of impression notes and record all valuable information wherever they are". In essence, Evernote is a data company. It is worth mentioning that Evernote was only admitted to China in May this year, but paid subscribers have accounted for 4% of the world's paid subscribers to 1 million. This is a great achievement for a small company. Coo Zhang He, co-founder and founder of the Alliance, said in an interview with the network leader: "Users are very picky, not because you are industry leaders to choose you." "Using this sentence, we can also say," Users do not because you are entrepreneurs will let you a horse. Yes, under the global sky of mobile internet, giants and grass-roots alike, all have to find their own way of survival.
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