Absrtact: People spend more and more time on the mobile side, and the time spent on mobile apps is more and more than the mobile web. This trend is not good for web platforms. Mobile is the future, the dominant mobile platform will dominate the future of the interconnected
People spend more and more time on the mobile side,
Among them, the time spent on mobile apps is more and more than the mobile web.
This trend is not good for web platforms. Mobile is the future, dominate the mobile platform will dominate the future of the Internet world. The current situation is that app is leading the way and the web is losing its way.
More seriously, there seems to be no sign of improvement. Ask an Internet company, they will say they value the app user rather than the Web end user, many mobile Web sites will have a variety of ads to attract you to download applications, many mobile Web site experience is bad, the company's resources will be tilted to the app side. While the experience on the mobile Web side is getting worse, the trend toward app is also getting stronger.
As it evolves, the eventual end of the mobile web may be a niche product (niche product) to try out a product before downloading it, or to consume long tail content, such as a blog on Facebook.
This result will affect long-term innovation on the Internet for the following reasons:
There is a strong and strong law in app ecology, and it's hard for innovators to do big. Popular application sinks occupy the main screen location, open more, in the App Store rankings also more than before, make more money, can be used for distribution channels more resources. The end result is like cable television, where a handful of large channels occupy the main TV screen and others are ignored.
App Ecology is very limited by the owner of the application store. Apple and Google can decide what apps are available, how apps should be done, what apps can be recommended, and they'll get 30% of the revenue from their apps.
The most worrying thing is that Apple and Google can eliminate certain types of apps, such as Apple, by forcing all Bitcoin-related apps. The open architecture of the web is different, and many companies on the Internet were very controversial at the beginning, but they did it. Imagine what it would be like if AOL or any other giant could interfere with the Internet, and developers would need to apply and get permission to create Google, Youtube, EBay, Paypal, Wikipedia, Twitter, Facebook, and so on.
Unfortunately, on the mobile internet, we are moving towards this end.